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Advertising is not merely an assembly of competing messages it is a language itself which is always being used to make the same general proposal
John Berger
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John Berger
Age: 90 †
Born: 1926
Born: November 5
Died: 2017
Died: January 2
Art Critic
Art Historian
Author
Critic
Journalist
Novelist
Opinion Journalist
Painter
Poet
Screenwriter
Writer
Hackney
John Peter Berger
Make
Assembly
Always
Competing
Advertising
Messages
Merely
General
Language
Used
Proposal
More quotes by John Berger
We only see what we look at. To look is an act of choice.
John Berger
Never chain your dogs together with sausages. One must accustom one's self to be bored.
John Berger
Autobiography begins with a sense of being alone. It is an orphan form.
John Berger
Compassion has no place in the natural order of the world which operates on the basis of necessity. Compassion opposes this order and is therefore best thought of as being in some way supernatural.
John Berger
Protest and anger practically always derives from hope, and the shouting out against injustice is always in the hope of those injustices being somewhat corrected and a little more justice established.
John Berger
The publicity image steals her love of herself as she is, and offers it back to her for the price of the product.
John Berger
A drawing is essentially a private work, related only to the artist's own needs a 'finished' statue or canvas is essentially a public, presented work - related far more directly to the demands of communication.
John Berger
The camera relieves us of the burden of memory.
John Berger
Do you know the legend about cicadas? They say they are the souls of poets who cannot keep quiet because, when they were alive, they never wrote the poems they wanted to.
John Berger
Ours is the century of enforced travel of disappearances. The century of people helplessly seeing others, who were close to them, disappear over the horizon.
John Berger
When we read a story, we inhabit it. The covers of the book are like a roof and four walls.
John Berger
Without ethics man has no future. This is to say mankind without them cannot be itself. Ethics determine choices and actions and suggest difficult priorities.
John Berger
The human imagination... has great difficulty in living strictly within the confines of a materialist practice or philosophy. It dreams, like a dog in its basket, of hares in the open.
John Berger
It can happen that a book, unlike its authors, grows younger as the years pass.
John Berger
Propaganda requires a permanent network of communication so that it can systematically stifle reflection with emotive or utopian slogans. Its pace is usually fast.
John Berger
We live in a dominant culture of ceaseless Departure and Progress that has so far lasted two or three centuries.
John Berger
A peasant becomes fond of his pig and is glad to salt away its pork. What is significant, and is so difficult for the urban stranger to understand, is that the two statements are connected by an and not by a but.
John Berger
Today the discredit of words is very great.
John Berger
The opposite of love is not to hate but to separate. If love and hate have something in common it is because, in both cases, their energy is that of bringing and holding together
John Berger
The autobiographical doesn't interest me. I could think of few things less interesting than rooting about in my life.
John Berger