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Advertising is not merely an assembly of competing messages it is a language itself which is always being used to make the same general proposal
John Berger
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John Berger
Age: 90 †
Born: 1926
Born: November 5
Died: 2017
Died: January 2
Art Critic
Art Historian
Author
Critic
Journalist
Novelist
Opinion Journalist
Painter
Poet
Screenwriter
Writer
Hackney
John Peter Berger
Merely
General
Language
Used
Proposal
Make
Assembly
Always
Competing
Advertising
Messages
More quotes by John Berger
To be naked is to be oneself. To be nude is to be seen naked by others and yet not recognized for oneself. A naked body has to be seen as an object in order to become a nude. (The sight of it as an object stimulates the use of it as an object.) Nakedness reveals itself. Nudity is placed on display. To be naked is to be without disguises.
John Berger
Photography, because it stops the flow of life, is always flirting with death.
John Berger
Glamour cannot exist without personal social envy being a common and widespread emotion.
John Berger
The autobiographical doesn't interest me. I could think of few things less interesting than rooting about in my life.
John Berger
One can say of language that it is potentially the only human home, the only dwelling place that cannot be hostile to man.
John Berger
The envied are like bureaucrats the more impersonal they are, the greater the illusion (for themselves and for others) of their power.
John Berger
The opposite of love is not to hate but to separate. If love and hate have something in common it is because, in both cases, their energy is that of bringing and holding together
John Berger
Never chain your dogs together with sausages. One must accustom one's self to be bored.
John Berger
Compassion has no place in the natural order of the world which operates on the basis of necessity. Compassion opposes this order and is therefore best thought of as being in some way supernatural.
John Berger
All weddings are similar, but every marriage is different.
John Berger
Propaganda requires a permanent network of communication so that it can systematically stifle reflection with emotive or utopian slogans. Its pace is usually fast.
John Berger
The camera relieves us of the burden of memory.
John Berger
Autobiography begins with a sense of being alone. It is an orphan form.
John Berger
The human imagination... has great difficulty in living strictly within the confines of a materialist practice or philosophy. It dreams, like a dog in its basket, of hares in the open.
John Berger
[O]ften art has judged the judges, pleaded revenge to the innocent and shown to the future what the past suffered, so that it has never been forgotten. . . .
John Berger
We live in a dominant culture of ceaseless Departure and Progress that has so far lasted two or three centuries.
John Berger
What is saved in the cinema when it achieves art is a spontaneous continuity with all mankind.
John Berger
When we read a story, we inhabit it. The covers of the book are like a roof and four walls. What is to happen next will take place within the four walls of the story. And this is possible because the story's voice makes everything its own.
John Berger
The relation between what we see and what we know is never settled. Each evening we see the sun set. We know that the earth is turning away from it. Yet the knowledge, the explanation, never quite fits the sight.
John Berger
Today the discredit of words is very great. Most of the time the media transmit lies. In the face of an intolerable world, words appear to change very little. State power has become congenitally deaf, which is why but the editorialists forget it terrorists are reduced to bombs and hijacking.
John Berger
