Quote

Consumers today are less responsive to traditional media. They are embracing new technologies that empower them with more control over how and when they are marketed to.

Jim Stengel

Change background

T
T
T

Change font

TAGS & TOPICS

Jim Stengel
Age: 69
Born: 1955
Born: May 5
Businessman
Businessperson
Technology
Responsive
Control
Empower
Embracing
Less
Technologies
Business
Empowering
Today
Consumers
Traditional
Media
Marketed

More quotes by Jim Stengel

Image
If you want to understand how a lion hunts, don't go to the zoo. Go to the jungle.
Jim Stengel
Image
We are an industry that has historically been at the forefront of defining new media environments in ways that benefit consumers and move our entire business model forward. We must ensure that while we are moving quickly, we are also moving smartly.
Jim Stengel
Image
What we really need is a mindset shift that will make us relevant to todays consumers, a mindset shift from telling to selling to building relationships.
Jim Stengel
Image
Maximum growth and high ideals are not incompatible. They’re inseparable.
Jim Stengel