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The better the coverage, the more discriminating the viewer.

Jessica Savitch

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Jessica Savitch
Age: 36 †
Born: 1947
Born: February 1
Died: 1983
Died: October 23
Correspondent
Journalist
News Presenter
San Diego
California
Almost Golden: The Jessica Savitch Story
Jessica Beth Savitch
Discriminating
Viewer
Coverage
Viewers
Better

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In real life, events seem much less dramatic.
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My most lucrative job in college was a stint as the regional Dodge Girl.
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News reporting is a cycle: No matter how much you work at sending a message, it's only successful if it's received.
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Our free enterprise system of disseminating information is collectively referred to as The Media. But there is no collective.
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Men still control the news, both on and off camera.
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I hadn't realized until I covered the police beat just how seedy crime is.
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The idea of stardom was difficult to grasp. It was like being schizophrenic there was her, the woman on television, and the real me.
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Some news managers have been slow to grasp that good television news is always substance over form.
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Mistakes are not always the result of someone's ineptitude.
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The relationship between talent — a term loosely applied to those who work on-air — and management is uneasy, at best.
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Walking into a room filled with people you don't know but who know you brings out your worst vulnerabilities.
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Newscasters cannot call attention to themselves by being too attractive or too unattractive.
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To get it first is important - but more important is to get it right.
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The bad news is that 50 people died in a hotel fire the good news is that we got exclusive footage.
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Many senators have developed a canny sense of what will play best for the audience.
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No matter how many goals you have achieved, you must set your sights on a higher one.
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Television news is a delicate balance of serving public good and private gain.
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Women didn't want to watch other women on television because they were jealous of their husbands' diverted attention.
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In interviews I gave early on in my career, I was quoted as saying it was possible to have it all: a dynamic job, marriage, and children. In some respects, I was a social adolescent.
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