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I think it's the source material. 27 Dresses was a famous book, and Devil Wears Prada was also a wonderful book, so it's coming out of the novelists who are really creating these wonderful female characters that we want to see on the big screen.

Jerry Bruckheimer

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Jerry Bruckheimer
Age: 81
Born: 1943
Born: September 21
Executive Producer
Film Director
Film Producer
Television Producer
Detroit
Michigan
Jerome Leon Bruckheimer
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Characters
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Creating
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More quotes by Jerry Bruckheimer

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Screenplays are the hardest thing to try to get right. They look so simple when they work, but they really destroy your brain cells trying to get them there.
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The whole world has changed after September 11th.
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I mean if you put all of your eggs in one basket, boy, and that thing blows up you've got a real problem.
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Casting is so important, with any film you do. You have to get actors that you believe will fulfill the promise of the characters that are on the page.
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If you live in a world of faith, this reaffirms your faith.
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I love entertaining people and this is entertainment.
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I only make movies I want to go see.
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The director's who want to be innovative use the DVD as a tool to see what people have done in the past and you have other people who will actually take from better directors and that makes them better directors.
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When I was a kid I started a baseball team. I was a terrible player, but I put together a group of neighborhood kids. I started a hockey team. I put the kids together and got a sponsor. So I can always kind of organize people and get things done.
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I love taking you inside a world that you're not apart of and showing how actually works.
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If you read a part that you want to play, and you already know you have actors you want to work with but it's not on the page, it's not going to be on the screen. So that is the most difficult thing to do for a producer, is to get a script that attracts this kind of talent.
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We love to entertain audiences and this picture does that - it's romantic, it's funny, it's got a nice message and I think it's a gift to the audience to be able to enjoy this movie.
Jerry Bruckheimer
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What I do is try to stay away from the hot subjects.
Jerry Bruckheimer
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And yes, it is harder to make movies because budgets are getting smaller, and the companies stocks are down. The only good news on the horizon is that box office has been up by something like 23% from last year, which is great for us. It's still the cheapest form of entertainment.
Jerry Bruckheimer
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Sophie [Kinsella]'s writing just captivated me. We bought this eight years ago, before it became an international success and was only one book. Now there's five. So, we were very fortunate to latch onto a character who has since become an international success both as a novel and hopefully now as a movie.
Jerry Bruckheimer
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But once we got them on its feet then they run themselves, unless there's corrections you have to make.
Jerry Bruckheimer
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I think you've got to be honest with yourself at what you're good at. That's the hardest thing to do.
Jerry Bruckheimer
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Well, I feel that we're kind of fortunate that this book gives the whole world a lesson in economics and how to get out of the mess that we're all in. It's basic message is to try and stop spending as much and try to release some of your assets to pay off your debt.
Jerry Bruckheimer
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Any time you can create something that gets to a large audience is fantastic. And television still gets you to a huge audience.
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I just don't know what makes a movie catch on and other ones don't.
Jerry Bruckheimer