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But Big Oil and Big Coal have always been as skilled at propaganda as they are at mining and drilling. Like the tobacco industry before them, their success depends on keeping Americans stupid.
Jeff Goodell
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Jeff Goodell
Age: 74
Born: 1950
Born: January 1
Author
Journalist
Always
Oil
Like
Keeping
Americans
Drilling
Depends
Mining
Industry
Skilled
Stupid
Tobacco
Success
Coal
Bigs
Propaganda
More quotes by Jeff Goodell
Bloomberg's $50 million is not going to revolutionize the electric power industry. But his willingness to fight is already inspiring others to see Big Coal differently.
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One of the big questions in the climate change debate: Are humans any smarter than frogs in a pot? If you put a frog in a pot and slowly turn up the heat, it won't jump out. Instead, it will enjoy the nice warm bath until it is cooked to death. We humans seem to be doing pretty much the same thing.
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New York City Mayor Michael Bloomberg, who also happens to be the 10th richest person in America, with a personal fortune of some $18 billion, likes to pick a fight - especially fights where the line between good and evil is particularly stark.
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In the U.S. alone, weather disasters caused $50 billion in economic damages in 2010.
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Nowhere has the political power of coal been more obvious than in presidential campaigns.
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So if you want to know how Exxon Mobil can make $10 billion profit in 90 days, just look around. The whole world was built for them.
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When it comes to climate and energy, Gates is a radical consumerist. In his view, energy consumption is good - it just needs to be clean energy.
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When it comes to energy, cost isn't everything - but it's a lot. Everybody wants cheap power.
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In reality, Republicans have long been at war with clean energy. They have ridiculed investments in solar and wind power, bashed energy-efficiency standards, attacked state moves to promote renewable energy and championed laws that would enshrine taxpayer subsidies for fossil fuels while stripping them from wind and solar.
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If we drill the hell out of everything, including protected public lands and fragile regions like the Arctic National Wildlife Refuge, America can emerge as an 'energy superpower.'
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Although most Americans don't know it, the U.S. gets more oil from Canada than it does from the entire Middle East.
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Bloomberg is famously impatient with beltway politics and believes that to get anything done you need to work from the ground up.
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From the industry's point of view, the problem is not that coal companies blast the top off mountains, turning the area into a moonscape and polluting the air and releasing toxic chemical into what's left of the local streams and aquifers. It's that the people who live near the mines are too cozy with their cousins.
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One thing you can say about nuclear power: the people who believe it is the silver bullet for America's energy problems never give up.
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Mark Ruffalo, aka the Incredible Hulk, is the natural gas industry's worst nightmare: a serious, committed activist who is determined to use his star power as a superhero in the hottest movie of the moment to draw attention the environmental and public health risks of fracking.
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Geoengineering - the deliberate, large-scale manipulation of the earth's climate to offset global warming - is a nightmare fix for climate change.
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You gotta love Rick Perry's swagger. The Texas Governor is out there in the Iowa cornfields, unabashedly going to toe-to-toe with President Obama, doing his best to instantly cast himself as the big dog in the Republican pack.
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Bill Gates is a relative newcomer to the fight against global warming, but he's already shifting the debate over climate change.
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Ethanol doesn't burn cleaner than gasoline, nor is it cheaper.
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Obama wants to be thought of as the president who freed us from foreign oil. But if he doesn't show some political courage, he may well be remembered as the president who cooked the planet.
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