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I have a strongly held belief that one of the reasons that Amazon has been successful is because we do not obsess over competitors. Instead we obsess over customers.

Jeff Bezos

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Jeff Bezos
Age: 60
Born: 1964
Born: January 12
Astronaut
Computer Scientist
Entrepreneur
Albuquerque
New Mexico
Jeffrey Preston Bezos
Jeffrey Preston Jorgensen
Jeff Preston Bezos
Jeffrey Preston ''Jeff'' Bezos
Customers
Held
Reasons
Instead
Successful
Obsess
Belief
Amazon
Competitors
Strongly

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Obsess about customers, not competitors.
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Our point of view is we will sell more if we help people make purchasing decisions.
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People who are right most of the time are people who change their minds often
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You know, if you make a customer unhappy they won't tell five friends, they'll tell 5,000 friends. So, we are at a point now where we have all of the things we need to build an important and lasting company, and if we don't, it will be shame on us.
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For people who are readers, reading is important to them.
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What characteristics do I look for when hiring somebody? That's one of the questions I ask when interviewing. I want to know what kind of people they would hire.
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We are at the 1908 Hurley washing machine stage with the Internet.
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The book is not really the container for the book. The book itself is the narrative. It's the thing that people create.
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The most important single thing is to focus obsessively on the customer. Our goal is to be earth's most customer-centric company.
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It’s very important for entrepreneurs to be realistic. So if you believe on that first day while you’re writing the business plan that there’s a 70 percent chance that the whole thing will fail, then that kind of relieves the pressure of self-doubt.
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Seek instant gratification - or the elusive promise of it - and chances are you'll find a crowd there ahead of you.
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I love my life. I love being an inventor.
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I definitely believe people should pay for copyrighted works. And the laws are sufficient: They already require you to pay for copyright work. There's no confusion. The problem is...it's a heck of a lot easier to steal MP3s than to buy them.
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I think there are going to be a bunch of tablet-like devices. It's really a different product category.
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The framework I found which made the decision incredibly easy was what I called — which only a nerd would call — a “regret minimization framework.” So, I wanted to project myself forward to age 80 and say, “Okay, now I’m looking back on my life. I want to have minimized the number of regrets I have.”
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I wouldn't be surprised if history records Tim Berners-Lee as the second Gutenberg.
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You want to look at what other companies are doing. It's very important not to be hermetically sealed. But you don't want to look at it as if, 'OK, we're going to copy that.' You want to look at it and say, 'That's very interesting. What can we be inspired to do as a result of that?' And then put your own unique twist on it.
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If we can keep our competitors focused on us while we stay focused on the customer, ultimately we'll turn out all right.
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