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Cultures aren’t so much planned as they evolve from that early set of people.

Jeff Bezos

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Jeff Bezos
Age: 60
Born: 1964
Born: January 12
Astronaut
Computer Scientist
Entrepreneur
Albuquerque
New Mexico
Jeffrey Preston Bezos
Jeffrey Preston Jorgensen
Jeff Preston Bezos
Jeffrey Preston ''Jeff'' Bezos
Aren
Early
Culture
Much
People
Planned
Cultures
Evolve

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If you build a great product or service, people will talk about it. But it starts with having something that's worth talking about.
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You don't want to negotiate the price of simple things you buy every day.
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We watch our competitors, learn from them, see the things that they were doing for customers and copy those things as much as we can.
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Everything you are comes from your choices.
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I'm skeptical that the novel will be 're-invented.'
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If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.
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You don't choose your passions your passions choose you.
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We've done price elasticity studies, and the answer is always that we should raise prices. We don't do that, because we believe -- and we have to take this as an article of faith -- that by keeping our prices very, very low, we earn trust with customers over time, and that that actually does maximize free cash flow over the long term.
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I think that, ah, I'm a very goofy sort of person in many ways.
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The common question that gets asked in business is, why? That’s a good question, but an equally valid question is, why not?
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The book is not really the container for the book. The book itself is the narrative. It's the thing that people create.
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Part of company culture is path-dependent. It’s the lessons you learn along the way.
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Many of the traits that make Amazon unusual are now deeply ingrained in the culture. In fact, if I wanted to change them, I couldn't. The cultures are self-reinforcing, and that's a good thing.
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The three most important things in retail are location, location, location. The three most important things for our consumer business are technology, technology, technology.
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But there's so much kludge, so much terrible stuff, we are at the 1908 Hurley washing machine stage with the Internet. That's where we are. We don't get our hair caught in it, but that's the level of primitiveness of where we are. We're in 1908.
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I wouldn't be surprised if history records Tim Berners-Lee as the second Gutenberg.
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People loved their horses, too. But you don't keep riding your horse to work just because you love it.
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When you are eighty years old, and in a quiet moment of reflection narrating for only yourself the most personal version of your life story, the telling that will be most compact and meaningful will be the series of choices you have made. In the end, we are our choices.
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