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We were hoping to build a small profitable company and of course, what we've done is build a large, unprofitable company.

Jeff Bezos

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Jeff Bezos
Age: 60
Born: 1964
Born: January 12
Astronaut
Computer Scientist
Entrepreneur
Albuquerque
New Mexico
Jeffrey Preston Bezos
Jeffrey Preston Jorgensen
Jeff Preston Bezos
Jeffrey Preston ''Jeff'' Bezos
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Unprofitable
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The best customer service is if the customer doesn't need to call you, doesn't need to talk to you. It just works.
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I'm skeptical that the novel will be 're-invented.'
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You don't choose your passions your passions choose you.
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I'm skeptical of any mission that has advertisers at its centerpiece.
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It is very difficult to get people to focus on the most important things when you're in boom times.
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I strongly believe that missionaries make better products. They care more. For a missionary, it's not just about the business. There has to be a business, and the business has to make sense, but that's not why you do it. You do it because you have something meaningful that motivates you.
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I’m a big fan of all-you-can-eat plans, because they’re simpler for customers.
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Percentage margins don't matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that.
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Seek instant gratification - or the elusive promise of it - and chances are you'll find a crowd there ahead of you.
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Advertising is the price you pay for unremakable thinking.
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We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better.
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A lot of people – and I’m just not one of them – believe that you should live for the now. I think what you do is think about the great expanse of time ahead of you and try to make sure that you’re planning for that in a way that’s going to leave you ultimately satisfied. This is the way it works for me.
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I went to Princeton specifically to study physics.
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Mediocre theoretical physicists make no progress. They spend all their time understanding other people's progress.
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I have a strongly held belief that one of the reasons that Amazon has been successful is because we do not obsess over competitors. Instead we obsess over customers.
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If we can keep our competitors focused on us while we stay focused on the customer, ultimately we'll turn out all right.
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And I still buy books at B&N, Borders and Elliot Bay ... I probably shouldn't admit this. But I don't care. I love great bookstores.
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If you build a great product or service, people will talk about it. But it starts with having something that's worth talking about.
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