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The common question that gets asked in business is, why? That’s a good question, but an equally valid question is, why not?

Jeff Bezos

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Jeff Bezos
Age: 60
Born: 1964
Born: January 12
Astronaut
Computer Scientist
Entrepreneur
Albuquerque
New Mexico
Jeffrey Preston Bezos
Jeffrey Preston Jorgensen
Jeff Preston Bezos
Jeffrey Preston ''Jeff'' Bezos
Brilliant
Asked
Gets
Question
Common
Valid
Success
Imperfection
Business
Equally
Good
Entrepreneur

More quotes by Jeff Bezos

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There are multiple ways to be externally focused that are very successful. You can be customer-focused or competitor-focused. Some people are internally focused, and if they reach critical mass, they can tip the whole company.
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The framework I found which made the decision incredibly easy was what I called — which only a nerd would call — a “regret minimization framework.” So, I wanted to project myself forward to age 80 and say, “Okay, now I’m looking back on my life. I want to have minimized the number of regrets I have.”
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Not the outcome any of us wanted.
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Our biggest cost is not power, or servers, or people. It's lack of utilization. It dominates all other costs.
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You don't choose your passions your passions choose you.
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I don't think that you can invent on behalf of customers unless you're willing to think long-term, because a lot of invention doesn't work. If you're going to invent, it means you're going to experiment, and if you're going to experiment, you're going to fail, and if you're going to fail, you have to think long term.
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The book is not really the container for the book. The book itself is the narrative. It's the thing that people create.
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I'm not saying that advertising is going away. But the balance is shifting. If today the successful recipe is to put 70 percent of your energy into shouting about your service and 30 percent into making it great, over the next 20 years I think that's going to invert.
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I’m a big fan of all-you-can-eat plans, because they’re simpler for customers.
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I wouldn't be surprised if history records Tim Berners-Lee as the second Gutenberg.
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If we think long term, we can accomplish things that we couldn't otherwise accomplish.
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People loved their horses, too. But you don't keep riding your horse to work just because you love it.
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Go to bed early and wake up early. The morning hours are good.
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It’s very important for entrepreneurs to be realistic. So if you believe on that first day while you’re writing the business plan that there’s a 70 percent chance that the whole thing will fail, then that kind of relieves the pressure of self-doubt.
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I think that, ah, I'm a very goofy sort of person in many ways.
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Your margin is my opportunity.
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You want to look at what other companies are doing. It's very important not to be hermetically sealed. But you don't want to look at it as if, 'OK, we're going to copy that.' You want to look at it and say, 'That's very interesting. What can we be inspired to do as a result of that?' And then put your own unique twist on it.
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Many of the traits that make Amazon unusual are now deeply ingrained in the culture. In fact, if I wanted to change them, I couldn't. The cultures are self-reinforcing, and that's a good thing.
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Everything you are comes from your choices.
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We expect all our businesses to have a positive impact on our top and bottom lines ... Profitability is very important to us or we wouldn't be in this business.
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