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There'll always be serendipity involved in discovery.

Jeff Bezos

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Jeff Bezos
Age: 60
Born: 1964
Born: January 12
Astronaut
Computer Scientist
Entrepreneur
Albuquerque
New Mexico
Jeffrey Preston Bezos
Jeffrey Preston Jorgensen
Jeff Preston Bezos
Jeffrey Preston ''Jeff'' Bezos
Serendipity
Discovery
Involved
Always

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Your brand is what people say about you when you're not in the room
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What I want to talk to you about today is the difference between gifts and choices. Cleverness is a gift, kindness is a choice. Gifts are easy - they’re given after all. Choices can be hard. You can seduce yourself with your gifts if you’re not careful, and if you do, it’ll probably be to the detriment of your choices.
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You don't choose your passions your passions choose you.
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What characteristics do I look for when hiring somebody? That's one of the questions I ask when interviewing. I want to know what kind of people they would hire.
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Our biggest cost is not power, or servers, or people. It's lack of utilization. It dominates all other costs.
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Part of company culture is path-dependent. It’s the lessons you learn along the way.
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I try to spend my time on areas that I think are important for the future, and where I think I can add value.
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I'm skeptical of any mission that has advertisers at its centerpiece.
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We are stubborn on vision. We are flexible on details.
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Do something you're very passionate about, and don't try to chase what is kind of the hot passion of the day.
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Our premise is there are going to be a lot of winners. It's not winner take all. Other people do not have to lose for us to win.
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For every leader in the company, not just for me, there are decisions that can be made by analysis. These are the best kinds of decisions!
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Obsess about customers, not competitors.
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There are a whole bunch of people who don't like to shop. But there are also people, maybe, who even do like to shop but are very time pressured. And so shopping online can save people time.
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We've done price elasticity studies, and the answer is always that we should raise prices. We don't do that, because we believe -- and we have to take this as an article of faith -- that by keeping our prices very, very low, we earn trust with customers over time, and that that actually does maximize free cash flow over the long term.
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When [competitors are] in the shower in the morning, they're thinking about how they're going to get ahead of one of their top competitors. Here in the shower, we're thinking about how we are going to invent something on behalf of a customer.
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Focusing on the customer makes a company more resilient.
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Millions of people were inspired by the Apollo Program. I was five years old when I watched Apollo 11 unfold on television, and without any doubt it was a big contributor to my passions for science, engineering, and exploration.
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All businesses need to be young forever. If your customer base ages with you, you're Woolworth's.
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