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If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

Jeff Bezos

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Jeff Bezos
Age: 60
Born: 1964
Born: January 12
Astronaut
Computer Scientist
Entrepreneur
Albuquerque
New Mexico
Jeffrey Preston Bezos
Jeffrey Preston Jorgensen
Jeff Preston Bezos
Jeffrey Preston ''Jeff'' Bezos
Power
Build
Entrepreneurship
Great
Motivational
Commerce
Powerful
Entrepreneur
Word
Educational
Business
Customers
Experience
Mouth
Inspirational
Mouths
Tell
Inspiring
Amazon

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I think technology advanced faster than anticipated. In that whirlwind, a lot of companies didn't survive. The reason we have done well is because, even in that whirlwind, we kept heads-down focused on the customers. All the metrics that we can track about customers have improved every year.
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Web 1.0 was making the Internet for people, Web 2.0 is making the Internet better for companies.
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Strip malls are history.
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For many people, extended reading sessions on an LCD display cause eyestrain.
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Our point of view is we will sell more if we help people make purchasing decisions.
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Go to bed early and wake up early. The morning hours are good.
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A lot of people – and I’m just not one of them – believe that you should live for the now. I think what you do is think about the great expanse of time ahead of you and try to make sure that you’re planning for that in a way that’s going to leave you ultimately satisfied. This is the way it works for me.
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If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.
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On the Internet, companies are scale businesses, characterized by high fixed costs and relatively low variable costs. You can be two sizes: You can be big, or you can be small. It's very hard to be medium. A lot of medium-sized companies had the financing rug pulled out from under them before they could get big.
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Cultures, for better or worse, are very stable.
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If we can keep our competitors focused on us while we stay focused on the customer, ultimately we'll turn out all right.
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People don't want gadgets, they want services.
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... if it's not your style to stretch and go the extra mile to make sure our customer experience is great, you're going to have an allergic reaction to this company. You probably won't stay. If you do try and stay, but can't adapt to the culture then it will reject you like a virus from a healthy immune system.
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For every leader in the company, not just for me, there are decisions that can be made by analysis. These are the best kinds of decisions!
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Our alliance with Toysrus.com has proven to be a great win for customers, and we've looked forward to taking the next step by introducing the new Babiesrus.com teamed with Amazon.com store since we forged the alliance last August.
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To get something new done you have to be stubborn and focused, to the point that others might find unreasonable.
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You want to look at what other companies are doing. It's very important not to be hermetically sealed. But you don't want to look at it as if, 'OK, we're going to copy that.' You want to look at it and say, 'That's very interesting. What can we be inspired to do as a result of that?' And then put your own unique twist on it.
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