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If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

Jeff Bezos

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Jeff Bezos
Age: 60
Born: 1964
Born: January 12
Astronaut
Computer Scientist
Entrepreneur
Albuquerque
New Mexico
Jeffrey Preston Bezos
Jeffrey Preston Jorgensen
Jeff Preston Bezos
Jeffrey Preston ''Jeff'' Bezos
Powerful
Entrepreneur
Word
Educational
Business
Customers
Experience
Mouth
Inspirational
Mouths
Tell
Inspiring
Amazon
Power
Build
Entrepreneurship
Great
Motivational
Commerce

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We expect all our businesses to have a positive impact on our top and bottom lines ... Profitability is very important to us or we wouldn't be in this business.
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I'm skeptical that the novel will be 're-invented.'
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Cultures, for better or worse, are very stable.
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Millions of people were inspired by the Apollo Program. I was five years old when I watched Apollo 11 unfold on television, and without any doubt it was a big contributor to my passions for science, engineering, and exploration.
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It's not an experiment if you know it's going to work.
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Seek instant gratification - or the elusive promise of it - and chances are you'll find a crowd there ahead of you.
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Your brand is what people say about you when you're not in the room
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We've done price elasticity studies, and the answer is always that we should raise prices. We don't do that, because we believe -- and we have to take this as an article of faith -- that by keeping our prices very, very low, we earn trust with customers over time, and that that actually does maximize free cash flow over the long term.
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You cannot make a business case that you should be who you are not
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I'm not saying that advertising is going away. But the balance is shifting. If today the successful recipe is to put 70 percent of your energy into shouting about your service and 30 percent into making it great, over the next 20 years I think that's going to invert.
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We were hoping to build a small profitable company and of course, what we've done is build a large, unprofitable company.
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There are multiple ways to be externally focused that are very successful. You can be customer-focused or competitor-focused. Some people are internally focused, and if they reach critical mass, they can tip the whole company.
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You can work long, hard, or smart, but at Amazon.com you can’t choose two out of three.
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I’m a big fan of all-you-can-eat plans, because they’re simpler for customers.
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Amazon Pages and Amazon Upgrade leverage Amazon's existing 'Search Inside the Book' technology to give customers unusual flexibility in how they buy and read books, .. In collaboration with our publishing partners, we're working hard to make the world's books instantly accessible anytime and anywhere.
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One of the things that I hope will distinguish Amazon.com is that we continue to be a company that defies easy analogy. This requires a lot of innovation, and innovation requires a lot of random walk.
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If you never want to be criticized, for goodness sake don't do anything new.
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We are stubborn on vision. We are flexible on details.
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Your margin is my opportunity.
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