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No one comes to your website to be entertained. They have questions they think you can answer. Content answers questions.
Jay Baer
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Jay Baer
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More quotes by Jay Baer
Stop trying to be amazing and start being useful.
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True advocacy is born from culture, not technology or marketing.
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Inspiration doesn't respond to meeting requests. You can't schedule greatness.
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For many businesses, the fear behind their social media reluctance isn't just fear of failure but of blame and accountability - both individual and collective.
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Linkedin is for people you know. Facebook is for people you used to know. Twitter is for people you want to know.
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Social media is about people, not logos.
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Make your marketing so useful people would pay you for it.
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Everyone says social media is a unicorn, but maybe it’s just a horse?
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Content is fire and social media is gasoline.
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The more you know about your customers, the more you can provide to them information that is increasingly useful, relevant, and persuasive.
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Facebook Fan Pages are email newsletters with smaller pictures.
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There's a lot of fear-mongering about losing control of your brand online, when, in fact, you've got control over as much as you always have: how you present your business and how you act.
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