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You must market your marketing.

Jay Baer

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Jay Baer
Marketing
Market
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More quotes by Jay Baer

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For decades, the key question has been 'how valuable is the brand?' The key question moving forward is 'how valuable are your apps?'
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Content that helps is superior to content that sells.
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Facebook Fan Pages are email newsletters with smaller pictures.
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Content is the fire. Social media is the gasoline.
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Passion is the gasoline of social media.
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Give yourself permission to make the story bigger.
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When brands talk about themselves in real time, it’s just boring faster.
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Social media is about people, not logos.
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If your stories are all about your products and services, that's not storytelling. It's a brochure. Give yourself permission to make the story bigger.
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The more you know about your customers, the more you can provide to them information that is increasingly useful, relevant, and persuasive.
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Stop trying to be amazing and start being useful.
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The difference between helping and selling is just two letters. But those two letters are critically important to the success of business today.
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Every company is its own TV station, magazine, and newspaper.
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Make your marketing so useful people would pay you for it.
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Give away everything you know, one bite at a time.
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Social media is the ultimate canary in the coal mine
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No one comes to your website to be entertained. They have questions they think you can answer. Content answers questions.
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If your competitors start copying you then you are doing something right!
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You have to understand not just what your customers need, but how and where they prefer to access information.
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In social media marketing, average is no longer adequate.
Jay Baer