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We are surrounded by data, but starved for insights.

Jay Baer

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Jay Baer
Insights
Surrounded
Insight
Data
Starved

More quotes by Jay Baer

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True advocacy is born from culture, not technology or marketing.
Jay Baer
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95% of millennials say their friends are the most credible source of product information.
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If you want to measure social media ROI, stop wasting your time doing software demos and attending webinars. Just figure out what you want to track, where you can track it, think about both current customers and new customers, and go do it.
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Make your marketing so useful people would pay you for it.
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In 2012, 40 of the top companies to work for were also among the top companies in social media.
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Linkedin is for people you know. Facebook is for people you used to know. Twitter is for people you want to know.
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Inspiration doesn't respond to meeting requests. You can't schedule greatness.
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If your stories are all about your products and services, that's not storytelling. It's a brochure. Give yourself permission to make the story bigger.
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Every company is its own TV station, magazine, and newspaper.
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The difference between Selling and Helping is just two letters.
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Content that helps is superior to content that sells.
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Stop trying to be amazing and start being useful.
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Realize that the social media success equation isn't big moves on the chess board, it's little moves made every day that eventually add up to a major shift.
Jay Baer
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Everyone says social media is a unicorn, but maybe it’s just a horse?
Jay Baer
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Everything ultimately comes down to trust.
Jay Baer
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You must market your marketing.
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Content is the fire. Social media is the gasoline.
Jay Baer
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You have to understand not just what your customers need, but how and where they prefer to access information.
Jay Baer
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You must fight social media fire with social media water.
Jay Baer
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Social media is the ultimate canary in the coal mine
Jay Baer