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Give yourself permission to make the story bigger.

Jay Baer

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Jay Baer
Give
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Make
Permission
Marketing
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Stories

More quotes by Jay Baer

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If you want to measure social media ROI, stop wasting your time doing software demos and attending webinars. Just figure out what you want to track, where you can track it, think about both current customers and new customers, and go do it.
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There is a very fine line between listening and stalking.
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Content is the fire. Social media is the gasoline.
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Social media is the ultimate canary in the coal mine
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For many businesses, the fear behind their social media reluctance isn't just fear of failure but of blame and accountability - both individual and collective.
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True influence drives action, not just awareness.
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Passion is the gasoline of social media.
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Every company is its own TV station, magazine, and newspaper.
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Social media doesn’t create negativity, it uncovers it.
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Customers are ninjas now. They are stealthily evaluating you right under your nose.
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True advocacy is born from culture, not technology or marketing.
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You have to understand not just what your customers need, but how and where they prefer to access information.
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If you help someone, you may create a customer for life.
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Realize that the social media success equation isn't big moves on the chess board, it's little moves made every day that eventually add up to a major shift.
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In social media marketing, average is no longer adequate.
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We are surrounded by data, but starved for insights.
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You must fight social media fire with social media water.
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People check their phone an average of 110x a day.
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There's a lot of fear-mongering about losing control of your brand online, when, in fact, you've got control over as much as you always have: how you present your business and how you act.
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The difference between helping and selling is just two letters. But those two letters are critically important to the success of business today.
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