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Social media is about people, not logos.
Jay Baer
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Jay Baer
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More quotes by Jay Baer
If you want to measure social media ROI, stop wasting your time doing software demos and attending webinars. Just figure out what you want to track, where you can track it, think about both current customers and new customers, and go do it.
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People check their phone an average of 110x a day.
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In social media marketing, average is no longer adequate.
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Give away everything you know, one bite at a time.
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True advocacy is born from culture, not technology or marketing.
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If your competitors start copying you then you are doing something right!
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Content is fire and social media is gasoline.
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We are surrounded by data, but starved for insights.
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95% of millennials say their friends are the most credible source of product information.
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Content is the emotional and informational bridge between commerce and consumer.
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Facebook Fan Pages are email newsletters with smaller pictures.
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The difference between Selling and Helping is just two letters.
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Realize that the social media success equation isn't big moves on the chess board, it's little moves made every day that eventually add up to a major shift.
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Content that helps is superior to content that sells.
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You must market your marketing.
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Linkedin is for people you know. Facebook is for people you used to know. Twitter is for people you want to know.
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Customers are ninjas now. They are stealthily evaluating you right under your nose.
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If you help someone, you may create a customer for life.
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Everyone says social media is a unicorn, but maybe it’s just a horse?
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In 2012, 40 of the top companies to work for were also among the top companies in social media.
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