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Success will always be measured by the extent to which we serve the buying public.
James Cash Penney
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James Cash Penney
Age: 95 †
Born: 1875
Born: September 16
Died: 1971
Died: February 12
Businessman
Entrepreneur
Hamilton
Missouri
Buying
Serve
Economy
Public
Success
Always
Measured
Extent
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Theory is splendid but until put into practice, it is valueless.
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The Golden Rule finds no limit of application in business.
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No business can succeed in any great degree without being properly organized.
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The five separate fingers are five independent units. Close them and the fist multiplies strength. This is organization.
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Success in business does not depend upon genius. Any young man of ordinary intelligence who is normally sound and not afraid to work should succeed in spite of obstacles and handicaps if he plays the game fairly and keeps everlastingly at it.
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The disciplined are free.
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The greatest teacher I know is the job itself.
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Salesmanship, too, is an art the perfection of its technique requires study and practice.
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Determine to do some thinking for yourself. Don't live entirely upon the thoughts of others. Don't be an automaton.
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Our very living is selling. We are all salespeople.
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I do not believe in excuses. I believe in hard work as the prime solvent of life's problems.
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There's no better friend to any merchant than a fair competitor.
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The art of effective listening is essential to clear communication, and clear communication is necessary to management success.
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The best of merchandise will go back to the shelf unless handled by a conscientious, tactful salesman.
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