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It is always the start that requires the greatest effort.

James Cash Penney

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James Cash Penney
Age: 95 †
Born: 1875
Born: September 16
Died: 1971
Died: February 12
Businessman
Entrepreneur
Hamilton
Missouri
Entrepreneur
Requires
Beginning
Greatest
Effort
Start
Inspirational
Always
Entrepreneurship

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My definition of an executive's job is brief and to the point. It is simply this: Getting things done through other people.
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Responsibilities are given to him on whom trust rests. Responsibility is always a sign of trust.
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There's no better friend to any merchant than a fair competitor.
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I will have no man work for me who has not the capacity to become a partner.
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I was long brought up to think that it was nothing short of a crime to miss a sale.
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Salesmanship, too, is an art the perfection of its technique requires study and practice.
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Success in business does not depend upon genius. Any young man of ordinary intelligence who is normally sound and not afraid to work should succeed in spite of obstacles and handicaps if he plays the game fairly and keeps everlastingly at it.
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In setting up a business under the name and meaning of the Golden Rule, I was publicly binding myself, in my business relations, to a principle which had been a real and intimate part of my family upbringing. Our idea was to make money and build business through serving the community with fair dealing and honest value.
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No man can climb the ladder of success without first placing his foot on the bottom rung.
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Men are not great or small because of their material possessions. They are great or small because of what they are.
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The five separate fingers are five independent units. Close them and the fist multiplies strength. This is organization.
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The art of effective listening is essential to clear communication, and clear communication is necessary to management success.
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Theory is splendid but until put into practice, it is valueless.
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I believe in trusting men, not only once but twice - in giving a failure another chance.
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Selling is our No. 1 job. Never get away from selling a lot of merchandise personally. The more you sell the more you learn
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Exchange ideas frequently.
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Every great business is built on friendship.
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No matter what his position or experience in life, there is in everyone more latent than developed ability far more unused than used power.
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Honor bespeaks worth. Confidence begets trust. Service brings satisfaction. Cooperation proves the quality of leadership.
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A merchant who approaches business with the idea of serving the public well has nothing to fear from the competition.
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