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Mass media provides the essential link between the individual and the demands of the technological society.

Jacques Ellul

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Jacques Ellul
Age: 82 †
Born: 1912
Born: January 6
Died: 1994
Died: May 19
French Resistance Fighter
Philosopher
Sociologist
Theologian
University Teacher
Writer
Bordèu
Media
Provides
Society
Links
Individual
Technological
Demands
Essential
Essentials
Demand
Mass
Link

More quotes by Jacques Ellul

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The fact of knowing how to read is nothing, the whole point is knowing what to read.
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We have to admit that there is an immeasurable distance between all that we read in the Bible and the practice of the Church and of Christians.
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There are different forms of anarchy and different currents in it. I must, first say very simply what anarchy I have in view. By anarchy I mean first an absolute rejection of violence.
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It is the multiplication of men who are exluded from working which provokes war. We ought at least to bear this in mind when we boast of the continual decrease in human participation in technical operations.
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When there is propaganda, we are no longer able to evaluate certain questions, or even to discuss them
Jacques Ellul
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For the word is dialectical in itself and at the same time is integrated into the whole of existence. By this I mean that the word is intended to be lived.
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The propagandist must utilize all of the technical means at his disposal - the press, radio, TV, movies, posters, meetings, door-to-door canvassing...There is no propaganda as long as one makes use, in a sporadic fashion and at random, of a newspaper article here, a poster or radio program there.
Jacques Ellul
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The most favorable moment to seize a man and influence him is when he is alone in the mass. It is at this point that propaganda can be most effective.
Jacques Ellul
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It is not true that the perfection of police power is the result of the state's Machiavellianism or of some transitory influence. The whole structure of society implies it, of necessity. The more we mobilize the forces of nature, the more must we mobilize men and the more do we require order.
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All human language draws its nature and value from the fact that it both comes from the Word of God and is chosen by God to manifest himself. But this relationship is secret and incomprehensible, beyond the bounds of reason and analysis.
Jacques Ellul
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Technical civilization has made a great error in not suppressing death, the only human reality still intact
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No technique is possible when men are free. Technique requires predictability and, no less, exactness of prediction. It is necessary, then, that technique prevail over the human being.
Jacques Ellul
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Modern technology has become a total phenomenon for civilization, the defining force of a new social order in which efficiency is no longer an option but a necessity imposed on all human activity.
Jacques Ellul
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In sum, thought and reflection have been rendered thoroughly pointless by the circumstances in which modern men and women live and act.
Jacques Ellul
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Again I want to emphasize that the study of propaganda must be conducted within the context of a technological society. Propaganda is called upon to solve problems created by technology, to play on maladjustments, and to integrate the individual into a technological world.
Jacques Ellul
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For in a civilization which has lost the meaning of life, the most important thing a Christian can do is to live, and life, understood from the point of view of faith, has an extraordinary explosive force.
Jacques Ellul
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(Propaganda) proceeds by psychological manipulations, character modifications, by creation of stereotypes useful when the time comes - The two great routes that this sub-propaganda takes are the conditioned reflex and the myth
Jacques Ellul
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It is the emergence of mass media which makes possible the use of propaganda techniques on a societal scale.
Jacques Ellul
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Journalistic content is a technical complex expressly intended to adapt man to the machine.
Jacques Ellul
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Because of the myth of progress, it is much easier to sell a man an electric razor than a straight-edged one.
Jacques Ellul