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It is the emergence of mass media which makes possible the use of propaganda techniques on a societal scale.
Jacques Ellul
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Jacques Ellul
Age: 82 †
Born: 1912
Born: January 6
Died: 1994
Died: May 19
French Resistance Fighter
Philosopher
Sociologist
Theologian
University Teacher
Writer
Bordèu
Media
Societal
Possible
Emergence
Use
Techniques
Makes
Propaganda
Scale
Scales
Technique
Mass
More quotes by Jacques Ellul
Everyone has been taught that technique is an application of science.... This traditional view is radically false. It takes into account only a single category of science and only a short period of time
Jacques Ellul
It is the multiplication of men who are exluded from working which provokes war. We ought at least to bear this in mind when we boast of the continual decrease in human participation in technical operations.
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Because of the myth of progress, it is much easier to sell a man an electric razor than a straight-edged one.
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The propagandist must utilize all of the technical means at his disposal - the press, radio, TV, movies, posters, meetings, door-to-door canvassing...There is no propaganda as long as one makes use, in a sporadic fashion and at random, of a newspaper article here, a poster or radio program there.
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Modern technology has become a total phenomenon for civilization, the defining force of a new social order in which efficiency is no longer an option but a necessity imposed on all human activity.
Jacques Ellul
Am I a pessimist? Not at all. I am convinced that the history of the human race, no matter how tragic, will ultimately lead to the Kingdom of God. I am convinced that all the works of humankind will be reintegrated in the work of God, and that each of us, no matter how sinful, will ultimately be saved.
Jacques Ellul
When there is propaganda, we are no longer able to evaluate certain questions, or even to discuss them
Jacques Ellul
Thinking has become a superfluous exercise... purely internal, without compelling force, more or less a game.
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The fact of knowing how to read is nothing, the whole point is knowing what to read.
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Human life as a whole is not inundated by technique. It has room for activities that are not rationally or systematically ordered. But the collision between spontaneous activities and technique is catastrophic for the spontaneous activities.
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For in a civilization which has lost the meaning of life, the most important thing a Christian can do is to live, and life, understood from the point of view of faith, has an extraordinary explosive force.
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Propaganda begins when dialogue ends.
Jacques Ellul
For the word is dialectical in itself and at the same time is integrated into the whole of existence. By this I mean that the word is intended to be lived.
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No technique is possible when men are free. Technique requires predictability and, no less, exactness of prediction. It is necessary, then, that technique prevail over the human being.
Jacques Ellul
The most favorable moment to seize a man and influence him is when he is alone in the mass. It is at this point that propaganda can be most effective.
Jacques Ellul
To the ideal of high consumption and the downgrading of spiritual values corresponds a conception of injustice that centers exclusively on the problem of consumption and equality in consumption cannot be achieved except by violence.
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It is not true that the perfection of police power is the result of the state's Machiavellianism or of some transitory influence. The whole structure of society implies it, of necessity. The more we mobilize the forces of nature, the more must we mobilize men and the more do we require order.
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All human language draws its nature and value from the fact that it both comes from the Word of God and is chosen by God to manifest himself. But this relationship is secret and incomprehensible, beyond the bounds of reason and analysis.
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Journalistic content is a technical complex expressly intended to adapt man to the machine.
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Fate operates when people give up
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