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It is the emergence of mass media which makes possible the use of propaganda techniques on a societal scale.

Jacques Ellul

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Jacques Ellul
Age: 82 †
Born: 1912
Born: January 6
Died: 1994
Died: May 19
French Resistance Fighter
Philosopher
Sociologist
Theologian
University Teacher
Writer
Bordèu
Technique
Mass
Media
Societal
Possible
Emergence
Use
Techniques
Makes
Propaganda
Scale
Scales

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Science brings to the light of day everything man had believed sacred. Technique takes possession of it and enslaves it.
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Propaganda does not aim to elevate man, but to make him serve.
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Propaganda begins when dialogue ends.
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Everyone has been taught that technique is an application of science.... This traditional view is radically false. It takes into account only a single category of science and only a short period of time
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I describe a world with no exit, convinced that God accompanies man throughout his history.
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In sum, thought and reflection have been rendered thoroughly pointless by the circumstances in which modern men and women live and act.
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Mass media provides the essential link between the individual and the demands of the technological society.
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The Holy Spirit alone can do this, the Holy Spirit alone can establish this link with one's neighbor.
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The most favorable moment to seize a man and influence him is when he is alone in the mass. It is at this point that propaganda can be most effective.
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Fate operates when people give up
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No technique is possible when men are free. Technique requires predictability and, no less, exactness of prediction. It is necessary, then, that technique prevail over the human being.
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Again I want to emphasize that the study of propaganda must be conducted within the context of a technological society. Propaganda is called upon to solve problems created by technology, to play on maladjustments, and to integrate the individual into a technological world.
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It is not true that the perfection of police power is the result of the state's Machiavellianism or of some transitory influence. The whole structure of society implies it, of necessity. The more we mobilize the forces of nature, the more must we mobilize men and the more do we require order.
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It is the multiplication of men who are exluded from working which provokes war. We ought at least to bear this in mind when we boast of the continual decrease in human participation in technical operations.
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Journalistic content is a technical complex expressly intended to adapt man to the machine.
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Because of the myth of progress, it is much easier to sell a man an electric razor than a straight-edged one.
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We have to admit that there is an immeasurable distance between all that we read in the Bible and the practice of the Church and of Christians.
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For the word is dialectical in itself and at the same time is integrated into the whole of existence. By this I mean that the word is intended to be lived.
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And an apprenticeship to whatever gadgetry is useful in a technical world
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Freedom is completely without meaning unless it is related to necessity, unless it represents victory over necessity.
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