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Denunciations of the manipulativeness of advertisers can unfortunately all too easily be turned on their heads into denunciations of the gullibility of consumers. Both are forms of scapegoating, neither accomplishes anything.
J. M. Coetzee
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J. M. Coetzee
Age: 84
Born: 1940
Born: January 1
Author
Critic
Essayist
Librettist
Linguist
Novelist
Poet
Prosaist
Screenwriter
Translator
University Teacher
Writer
Cape Town
South Africa
John Maxwell Coetzee
Anything
Consumers
Advertising
Accomplish
Scapegoating
Forms
Gullibility
Easily
Accomplishes
Turned
Advertisers
Neither
Unfortunately
Form
Heads
More quotes by J. M. Coetzee
To me, a philosopher who says that the distinction between human and nonhuman depends on whether you have a white or a black skin, and a philosopher who says that the distinction between human and nonhuman depends on whether or not you know the difference between a subject and a predicate, are more alike than they are unlike.
J. M. Coetzee
In its conception the literature prize belongs to days when a writer could still be thought of as, by virtue of his or her occupation, a sage, someone with no institutional affiliations who could offer an authoritative word on our times as well as on our moral life.
J. M. Coetzee
[Hariharan is] an outstanding writer.
J. M. Coetzee
Despair ... is like a gas, odourless, tasteless, without nourishment. You breathe it in, your limbs relax, you cease to care, even at the moment when the steel touches your throat.
J. M. Coetzee
It’s admirable, what you do, what she does, but to me animal-welfare people are a bit like Christians of a certain kind. Everyone is so cheerful and well-intentioned that after a while you itch to go off and do some raping and pillaging. Or to kick a cat.
J. M. Coetzee
She gives him what he can only call a sweet smile. 'So you are determined to go on being bad. Mad, bad, and dangerous to know. I promise, no one will ask you to change.
J. M. Coetzee
The devil is everywhere under the skin of things, searching for a way into the light.
J. M. Coetzee
Nothing is worse than what we can imagine.
J. M. Coetzee
I must not fall asleep in the middle of my life. Out of the blankness that surrounds me I must pluck the incident after incident after incident whose little explosions keep me going.
J. M. Coetzee
That has always seemed to me one of the stranger aspects of literary fame: you prove your competence as a writer and an inventor of stories, and then people clamour for you to make speeches and tell them what you think about the world.
J. M. Coetzee
When we are stirred to lament the loss of the gods, it is more than likely the gods who are doing the stirring.
J. M. Coetzee
Become major, Paul. Live like a hero. That's what the classics teach us. Be a main character. Otherwise what is life for?
J. M. Coetzee
To the last we have learned nothing. In all of us, deep down, there seems to be something granite and unteachable. No one truly believes, despite the hysteria in the streets that the world of tranquil certainties we were born into is about to be extinguished.
J. M. Coetzee
I want to find a way of speaking to fellow human beings that will be cool rather than heated, philosophical rather than polemical, that will bring enlightenment rather than seeking to divide us into the righteous and the sinners, the saved and the damned, the sheep and the goats.
J. M. Coetzee
Being a father ... I can't help feeling that, by comparison with being a mother, being a father is a rather abstract business.
J. M. Coetzee
So it has come, the day of testing. Without warning, without fanfare, it is here, and he is in the middle of it. In his chest his heart hammers so hard that it too, in its dumb way, must know. How will they stand up to the testing, he and his heart?
J. M. Coetzee
If you were blind you would hardly have fallen in love in the first place. But now, do you truly wish to see the beloved in the cold clarity of the visual apparatus? It may be in your better interest to throw a veil over the gaze, so as to keep her alive in her archetypal, goddesslike form.
J. M. Coetzee
I tend to resist invitations to interpret my own fiction.
J. M. Coetzee
Where civilization entailed the corruption of barbarian virtues and the creation of dependent people, I decided, I was opposed to civilization.
J. M. Coetzee
If I, this mortal shell, am going to die, let me at least live on through my creations.
J. M. Coetzee
