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With a population of more than 600 million people, an emerging middle class that is driving strong consumption, and a robust and resilient economy, Southeast Asia presents a compelling growth opportunity for Starbucks.
Howard Schultz
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Howard Schultz
Age: 71
Born: 1953
Born: July 19
Businessman
Businessperson
Entrepreneur
Financier
Writer
Brooklyn
New York
Howard D. Schultz
Strong
Population
Resilient
People
Million
Robust
Growth
Presents
Millions
Emerging
Economy
Asia
Middle
Consumption
Class
Compelling
Opportunity
Driving
Southeast
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Sports was a great equalizer. It didn't have color. It didn't matter whether you were rich or poor, black or white. It really shaped me in many ways to be able to deal with a lot of different personalities and different cultures. Sports were the common thread.
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Hiring people is an art, not a science, and resumes can't tell you whether someone will fit into a company's culture.
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If you want to achieve widespread impact and lasting value, be bold.
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In many places where coffee is grown, deforestation is a major issue. With Starbucks' position in the marketplace and the respect and relationships we have, we can - and have, in some cases - been able to educate and influence people.
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The entrepreneurial opportunity in America is alive and well.
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People around the world, they want the authentic Starbucks experience.
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Whatever you do, don't play it safe. Don't do things the way they've always been done. Don't try to fit the system. If you do what's expected of you, you'll never accomplish more than others expect.
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It's ironic that retailers and restaurants live or die on customer service, yet their employees have some of the lowest pay and worst benefits of any industry. That's one reason so many retail experiences are mediocre for the public.
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I never took classic business classes in college, so I don't have the background that any of the people running large companies have.
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While we are a coffee company at heart, Starbucks provides much more than the best cup of coffee—we offer a community gathering place where people come together to connect and discover new things.
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Managing and navigating through a financial crisis is no fun at all.
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When we began Starbucks, what I wanted to try to do was to create a set of values, guiding principles, and culture.
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I believe life is a series of near misses. A lot of what we ascribe to luck is not luck at all. It's seizing the day and accepting responsibility for your future. It's seeing what other people don't see And pursuing that vision.
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Early on I realized that I had to hire people smarter and more qualified than I was in a number of different fields, and I had to let go of a lot of decision-making. I can't tell you how hard that is. But if you've imprinted your values on the people around you, you can dare to trust them to make the right moves.
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If you put on a lousy production with white actors, it's lousy. There is a problem, or can be, at this stage of our social evolution, with mixing the casts. It may not be a question of race so much as class. You would rarely find a black man in a high executive position where he was swinging his weight around.
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The challenge of the retail business is the human condition.
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You must find something that you deeply love and are passionate about and are willing to sacrifice a lot to achieve.
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Remember: You'll be left with an empty feeling if you hit the finish line alone. When you run a race as a team, though, you'll discover that much of the reward comes from hitting the tape together. You want to be surrounded not just by cheering onlookers but by a crowd of winners, celebrating as one.
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We need to put ourselves in the shoes of our customers. That is my new battle cry. Live and breathe Starbucks the way our customers do.
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Starbucks is committed to evolving and enhancing our customer experience with innovative and wholesome food offerings.
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