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We think of Starbucks not as a coffee company but a media company.
Howard Schultz
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Howard Schultz
Age: 71
Born: 1953
Born: July 19
Businessman
Businessperson
Entrepreneur
Financier
Writer
Brooklyn
New York
Howard D. Schultz
Think
Thinking
Coffee
Media
Company
More quotes by Howard Schultz
I believe life is a series of near misses. A lot of what we ascribe to luck is not luck at all. It's seizing the day and accepting responsibility for your future. It's seeing what other people don't see And pursuing that vision.
Howard Schultz
The issue of managing through a crisis is you have to be decisive even if you don't have perfect information.
Howard Schultz
I honestly never dreamed at the time that I would one day own the Starbucks and or be in a position where we would have more than 10,000 stores around the world. It has just been an incredible journey for all of us.
Howard Schultz
If Vancouver did not succeed as Starbucks from '87 on, our entire international business, which is now thousands of stores and a significant amount of growth and profit, may not have existed.
Howard Schultz
Early on I realized that I had to hire people smarter and more qualified than I was in a number of different fields, and I had to let go of a lot of decision-making. I can't tell you how hard that is. But if you've imprinted your values on the people around you, you can dare to trust them to make the right moves.
Howard Schultz
Any business today that embraces the status quo as an operating principle is going to be on a death march.
Howard Schultz
We are not in the coffee business serving people, we are in the people business serving coffee.
Howard Schultz
Success is empty if you arrive at the finish line alone.
Howard Schultz
Success is best when it is shared.
Howard Schultz
Managing a business, small or large, today requires an extremely disciplined, thoughtful approach with regard to the pressure that people are under.
Howard Schultz
Companies should not have a singular view of profitability. There needs to be a balance between commerce and social responsibility... The companies that are authentic about it will wind up as the companies that make more money.
Howard Schultz
You must find something that you deeply love and are passionate about and are willing to sacrifice a lot to achieve.
Howard Schultz
I was born on the other side of the tracks, in public housing in Brooklyn, New York. My dad never made more than $20,000 a year, and I grew up in a family that lost health insurance. So I was scarred at a young age with understanding what it was like to watch my parents lose access to the American dream.
Howard Schultz
Even though people are under economic pressure, they still want to support those brands with values that are compatible with their own.
Howard Schultz
People want to be part of something larger than themselves. They want to be part of something they're really proud of, that they'll fight for, sacrifice for, that they trust.
Howard Schultz
Everyone must have a shot at the American Dream.
Howard Schultz
I think Starbucks created a platform and, ultimately, a runway for many other companies to emulate. I suspect if we had not achieved what we have, there would have been many regional brands that would have succeeded. But I'm not sure there would have been a national brand of the scope of Starbucks.
Howard Schultz
I grew up in a working class family where there was no health insurance. I saw first hand the fracturing of the American dream and the bitterness that comes when there is no hope and a lot of despair. So I wanted to build the company, in a sense, that my father never got a chance to work for.
Howard Schultz
Europe has always represented a major strategic opportunity to achieve our goal of creating and building an enduring global brand.
Howard Schultz
Our history is based on extending the brand to categories within the guardrails of Starbucks.
Howard Schultz
