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California, in a sense, is almost Starbucks' largest country, with almost 3,000 stores.

Howard Schultz

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Howard Schultz
Age: 71
Born: 1953
Born: July 19
Businessman
Businessperson
Entrepreneur
Financier
Writer
Brooklyn
New York
Howard D. Schultz
Largest
Stores
California
Almost
Sense
Country

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Any business today that embraces the status quo as an operating principle is going to be on a death march.
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But when you really believe-in yourself, in your dream-you just have to do everything you possibly can to take control and make your vision a reality. No great achievement happens by luck.
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Companies should not have a singular view of profitability. There needs to be a balance between commerce and social responsibility... The companies that are authentic about it will wind up as the companies that make more money.
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I could've just walked away but I never could have forgiven myself to allow Starbucks to drift into mediocrity or not be relevant. I just couldn't be a bystander.
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Social and digital media is a bullet train, and that bullet train is not coming home.
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Managing and navigating through a financial crisis is no fun at all.
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The issue of managing through a crisis is you have to be decisive even if you don't have perfect information.
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The leaders in Washington have got to come together in a bipartisan way and do the right thing for the people who are being left behind. We cannot have an America that is only based on the wealthy.
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Overnight the digital age had changed the course of history for our company. Everything that we thought was in our control no longer was. But within a year we had invested in social media and digital experts. Now Starbucks is the number one brand on Facebook.
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You must find something that you deeply love and are passionate about and are willing to sacrifice a lot to achieve.
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While their service is ending, our responsibility is just beginning!
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Starbucks is committed to evolving and enhancing our customer experience with innovative and wholesome food offerings.
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I was taken by the power that savoring a simple cup of coffee can have to connect people and create community.
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I think we are living in a time where the consumer has lots of choices, whether it's coffee, newspapers or whatever it is. And there is parity in the market place and as a result of that the consumer is beginning to make decisions, not just on what things cost and the convenience of it.
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Our history is based on extending the brand to categories within the guardrails of Starbucks.
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Grow with discipline. Balance intuition with rigor. Innovate around the core. Don't embrace the status quo.
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I never took classic business classes in college, so I don't have the background that any of the people running large companies have.
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With a population of more than 600 million people, an emerging middle class that is driving strong consumption, and a robust and resilient economy, Southeast Asia presents a compelling growth opportunity for Starbucks.
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Victory is much more meaningful when it comes not just from one person, but from the joint achievements of many.
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In the 1960s, if you introduced a new product to America, 90% of the people who viewed it for the first time believed in the corporate promise. Then 40 years later if you performed the same exercise, less than 10% of the public believed it was true. The fracturing of trust is based on the fact that the consumer has been let down.
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