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Anybody can leverage celebrity for profit.

Howard Schultz

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Howard Schultz
Age: 71
Born: 1953
Born: July 19
Businessman
Businessperson
Entrepreneur
Financier
Writer
Brooklyn
New York
Howard D. Schultz
Leverage
Celebrity
Profit
Anybody

More quotes by Howard Schultz

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Even though people are under economic pressure, they still want to support those brands with values that are compatible with their own.
Howard Schultz
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The future of America is not an entitlement. We have been given a treasure chest of gifts and opportunities, but some people are being left behind, and success is not sustainable unless it is shared.
Howard Schultz
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Victory is much more meaningful when it comes not just from one person, but from the joint achievements of many.
Howard Schultz
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In life, you can blame a lot of people and you can wallow in self-pity or you can pick yourself up and say listen, I have to be responsible for myself.
Howard Schultz
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It's ironic that retailers and restaurants live or die on customer service, yet their employees have some of the lowest pay and worst benefits of any industry. That's one reason so many retail experiences are mediocre for the public.
Howard Schultz
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When I first discovered in the early 1980s the Italian espresso bars in my trip to Italy, the vision was to re-create that for America - a third place that had not existed before. Starbucks re-created that in America in our own image a place to go other than home or work. We also created an industry that did not exist: specialty coffee.
Howard Schultz
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Sometimes the difference between winning and losing is will. The will to make it happen.
Howard Schultz
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I think what we're lacking in society, not only in the U.S. but also around the world, is to find heroes once again and to celebrate these kind of people.
Howard Schultz
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Don't buy preground coffee.
Howard Schultz
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Passionate conviction ... sparks romances, wins battles, and drives people to pursue dreams others wouldn't dare. Belief in ourselves and in what is right catapults us over hurdles, and our lives unfold.
Howard Schultz
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Any business today that embraces the status quo as an operating principle is going to be on a death march.
Howard Schultz
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Success is something that has to be earned every day.
Howard Schultz
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Early on I realized that I had to hire people smarter and more qualified than I was in a number of different fields, and I had to let go of a lot of decision-making. I can't tell you how hard that is. But if you've imprinted your values on the people around you, you can dare to trust them to make the right moves.
Howard Schultz
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I grew up in a working class family where there was no health insurance. I saw first hand the fracturing of the American dream and the bitterness that comes when there is no hope and a lot of despair. So I wanted to build the company, in a sense, that my father never got a chance to work for.
Howard Schultz
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We think of Starbucks not as a coffee company but a media company.
Howard Schultz
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In the 1960s, if you were a blue collar worker or uneducated, and you had an injury on the job, the company basically dismissed you.
Howard Schultz
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Customers have different need states and life experiences.
Howard Schultz
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I could've just walked away but I never could have forgiven myself to allow Starbucks to drift into mediocrity or not be relevant. I just couldn't be a bystander.
Howard Schultz
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Success is best when it is shared.
Howard Schultz
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But when you really believe-in yourself, in your dream-you just have to do everything you possibly can to take control and make your vision a reality. No great achievement happens by luck.
Howard Schultz