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The social sciences, I thought, needed the same kind of rigor and the same mathematical underpinnings that had made the 'hard' sciences so brilliantly successful.

Herbert Simon

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Herbert Simon
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More quotes by Herbert Simon

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Most of us really aren't horribly unique. There are 6 billion of us. Put 'em all in one room and very few would stand out as individuals. So maybe we ought to think of worth in terms of our ability to get along as a part of nature, rather than being the lords over nature
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Human knowledge has been changing from the word go and people in certain respects behave more rationally than they did when they didn't have it. They spend less time doing rain dances and more time seeding clouds.
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The world is vast, beautiful, and fascinating, even awe-inspiring - but impersonal. It demands nothing of me, and allows me to demand nothing of it.
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In the computer field, the moment of truth is a running program all else is prophecy.
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Everyone designs who devises courses of action aimed at changing existing situations into preferred ones.
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Because he treats the world as rather empty and ignores the interrelatedness of all things (so stupefying to thought and action), administrative man can make decisions with relatively simple rules of thumb that do not make impossible demands upon his capacity for thought.
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Innovation has a lot to do with your ability to recognise surprising and unusual phenomena.
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All correct reasoning is a grand system of tautologies, but only God can make direct use of that fact
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Human beings know a lot of things, some of which are true, and apply them. When we like the results, we call it wisdom.
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Technology may create a condition, but the questions are what do we do about ourselves. We better understand ourselves pretty clearly and we better find ways to like ourselves
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Mathematics is a language. We want scientists to be able to read it, speak it, and write it. But we are are not training them to be grammarians.
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A complex decision is like a great river, drawing from its many tributaries the innumerable premises of which it is constituted.
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What information consumes is rather obvious: it consumes the attention of its recipients. Hence a wealth of information creates a poverty of attention, and a need to allocate that attention efficiently among the overabundance of information sources that might consume it.
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Most of what we do to get people ready to act in situations of encounter consists of drilling these lists into them sufficiently deeply so that they will be evoked quickly at the time of the decision.
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No one has characterized market mechanisms better than Friedrich von Hayek
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The intelligent altruists, though less altruistic than unintelligent altruists, will be fitter than both unintelligent altruists and selfish individuals.
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Solving a problem simply means representing it so as to make the solution transparent.
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The engineer, and more generally the designer, is concerned with how things ought to be - how they ought to be in order to attain goals, and to function.
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By 1985, machines will be capable of doing any work Man can do.
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I don't care how big and fast computers are, they're not as big and fast as the world.
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