Quote

Technological rationality reveals its political character as it becomes the great vehicle of better domination, creating a truely totalitarian universe in which society and nature, mind and body are kept in a state of permanent mobilization for the defense of this universe.

Herbert Marcuse

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Herbert Marcuse
Age: 81 †
Born: 1898
Born: July 19
Died: 1979
Died: July 29
Philosopher
Political Theorist
Sociologist
University Teacher
Berlin
Germany
Body
Becomes
Domination
Better
State
Reveals
Great
Society
Vehicle
Mind
Universe
Technological
Political
Permanent
Nature
Kept
Mobilization
Character
Defense
Totalitarian
States
Creating
Rationality

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The avant-garde and the beatniks share in the function of entertaining without endangering the good conscience of the men of good will.
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The unification of opposites which characterizes the commercial and political style is one of the many ways in which discourse and communication make themselves immune against the expression of protest and refusal.
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The tangible source of exploitation disappears behind the façade of objective rationality.
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In its relation to the reality of daily life, the high culture of the past was many things opposition and adornment, outcry and resignation. But it was also the appearance of the realm of freedom: the refusal to behave.
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Liberating tolerance, then, would mean intolerance against movements from the Right, and toleration of movements from the Left.
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The range of socially permissible and desirable satisfaction is greatly enlarged, but through this satisfaction, the Pleasure Principle is reduced deprived of the claims which are irreconcilable with the established society. Pleasure, thus adjusted, generates submission.
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Precisely because Galilean science is, in the formation of its concepts, the technic of a specific Lebenswelt , it does not and cannot transcend this Lebenswelt . It remains essentially within the basic experiential framework and within the universe of ends set by this reality.
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The functional language is a radically anti-historical language: operational rationality has little room and little use for historical reason.
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Our mass media have little difficulty in selling particular interests as those of all sensible men. The political needs of society become individual needs and aspirations, their satisfaction promotes business and the commonweal, and the whole appeals to be the very embodiment of Reason.
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The spontaneous reproduction of superimposed needs by the individual does not establish autonomy it only testifies to the efficacy of the control.
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Glorification of the 'natural' is part of the ideology which protects an unnatural society in its struggle against liberation.
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Coming to life as classics, they come to life as other than themselves they are deprived of their antagonistic force, of the estrangement which was the very dimension of their truth.
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Domination has its own aesthetics, and democratic domination has its democratic aesthetics.
Herbert Marcuse
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This society turns everything it touches into a potential source of progress and exploitation, of drudgery and satisfaction, of freedom and of oppression.
Herbert Marcuse
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This (functional - E.W.) language controls by reducing the linguistic forms and symbols of reflection, abstraction, development, contradiction by substituting images for concepts. It denies or absorbs the transcendent vocabulary it does not search for but establishes and imposes truth and falsehood.
Herbert Marcuse
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The ontological concept of truth is in the centre of a logic which may serve as a model of pre- technological rationality. It is the rationality of a two-dimensional universe of discourse which, contrasts with the of thought and behavior that develop in the execution of the technological project.
Herbert Marcuse
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In the realm of culture, the new totalitarianism manifests itself precisely in a harmonizing pluralism, where the most contradictory works and truths peacefully coexist in indifference.
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To the degree to which they correspond to the given reality, thought and behavior express a false consciousness, responding to and contributing to the preservation of a false order of facts. And this false consciousness has become embodied in the prevailing technical apparatus which in turn reproduces it.
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To live one's love and hatred, to live that which one is means defeat, resignation, and death. The crimes of society, the hell that man has made or man become unconquerable cosmic forces.
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Free election of masters does not abolish the masters or the slaves.
Herbert Marcuse