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Best way to succeed is to do things for the customer, not to the competition. Very few people buy a product in order to help you hurt the competition. To think otherwise is lunacy.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Helping
Customers
Order
Product
Best
Otherwise
Way
Competition
Things
Products
Think
Succeed
Thinking
Hurt
Lunacy
People
Help
Customer

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Klout and various measurements of influence are fun. I love to see where I score on them, but there's a computer algorithm behind the calculation. If there's an algorithm, it can be gamed. Even if it's not gameable, you have to take a leap of faith that the number of followers, retweets, mentions, whatever really mean something.
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Evangelism is selling a dream.
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Think different in order to change the rules. By definition, if you don't change the rules you aren't a revolutionary, and if you don't think different, you won't change the rules.
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Customers can tell you how to evolve a product, but they can't show you how to make a leap.
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At the end of my life, I want to say that I made the world a better place because I raised good children, loved my wife, and empowered entrepreneurs. If I do these things, then I can rest knowing that I made the world a better place.
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An editor who is a mentor, advisor, and psychiatrist. Don't kid yourself-a good editor will make your book better.
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Writing a book isn’t an easy process nor is it always enjoyable, but it is one of life’s most satisfying achievements.
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Provide good content and you’ll earn the right to promote your product.
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Steve Jobs has a saying that A players hire A players B players hire C players and C players hire D players. It doesn't take long to get to Z players. This trickle-down effect causes bozo explosions in companies.
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High achievers tend to have major weaknesses. People without major weaknesses tend to be mediocre.
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Revolutionary leaders have to care more about what they think of themselves than what the world thinks of them.
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Organizations are successful because of good implementation,not good business plans.
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If you start out to solely make money, you will attract the wrong kind of employees.
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Original visions are often wrong. Companies have to morph as they learn what customers don't want.
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For startups, SM is now crucial: it has never been cheaper and easier to reach one's customers. Entrepreneurs should thank God for Twitter, Facebook.
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You really can't spend money on social media unless you really try. Social media is really more about effort than expense.
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