Quote

Frequently, crashes are followed with a message like 'ID 02'. 'ID' is an abbreviation for idiosyncrasy and the number that follows indicates how many more months of testing the product should have had.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Messages
Indicates
Products
Testing
Number
Crash
Months
Follows
Abbreviation
Numbers
Frequently
Idiosyncrasy
Many
Followed
Abbreviations
Like
Message
Crashes
Product
Idiosyncrasies

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Entrepreneurship is not for everyone.
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Companies should always want to delight their customers.
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If you just enchanted one person per day, you would make a big dent in the universe.
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Just be nice, take genuine interest in the people you meet, and keep in touch with people you like. This will create a group of people who are invested in helping you because they know you and appreciate you.
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Patience is the art of concealing your impatience.
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When I finally got a management position, I found out how hard it is to lead and manage people.
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The key to evangelism is a great product. It is easy, almost unavoidable, to catalyze evangelism for a great product. It is hard, almost impossible, to catalyze evangelism for crap.
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I think that no one, or very few, are born as good presenters. It's a skill that you learn.
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To say that Windows 95 is just like the Mac is like finding a potato in the shape of Jesus and thinking you have witnessed the second coming
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Think different in order to change the rules. By definition, if you don't change the rules you aren't a revolutionary, and if you don't think different, you won't change the rules.
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Knowledge is great. Competence is great. But the combination of both encourages people to trust you and increases your powers of enchantment. And in this world, the combination is a breath of fresh air.
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The beauty of Goodreads is that you know you’re sowing in a field where everyone, by definition and self-selection, loves to read.
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Enchantment is the purest form of sales
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You have to sit by the side of a river a very long time before a roast duck will fly into your mouth.
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The higher you go in a company, the less oxygen there is, so supporting intelligent life becomes difficult.
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Steve Jobs has a saying that A players hire A players B players hire C players and C players hire D players. It doesn't take long to get to Z players. This trickle-down effect causes bozo explosions in companies.
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Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact.
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If you truly don't have competition, then zoom out until you can define some. Competition can be as simple as the reliance on the status quo, Microsoft (since at some point Microsoft will compete with everyone for everything), or researchers in universities. Pick something, because saying you have no competition at all is a nonstarter.
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I learned how difficult it is to self-publish a book. It's complex, it's confusing, it's idiosyncratic.
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The more popular a person thinks he is in the blogosphere, the thinner his skin and the thicker his hypocrisy. This should be exactly the opposite: the higher you go the thicker the skin and thinner the hypocrisy.
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