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It's hard to build community around mediocre and mundane writing.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Hard
Writing
Mundane
Mediocre
Build
Community
Around
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Sales fixes everything.
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The Future belongs to those who can spread ideas.
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The beauty of Goodreads is that you know you’re sowing in a field where everyone, by definition and self-selection, loves to read.
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And this is the beginning of the end.
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The higher you go in a company, the less oxygen there is, so supporting intelligent life becomes difficult.
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There are two types of people on social media: people who want more followers, and liars.
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At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.
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Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.
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I don't want to make more friends. I have four kids, I have plenty of friends, and all the personal relationships I need.
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High achievers tend to have major weaknesses. People without major weaknesses tend to be mediocre.
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Accept diversity and don't take any crap.
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If you use social media right, you will piss people off. It's actually recommended!
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Pursue joy, not happiness. This is probably the hardest lesson of all to learn. It probably seems to you that the goal in life is to be happy. Oh, you maybe have to sacrifice and study and work hard, but, by and large, happiness should be predictable.
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