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Take my word for it: More people will like you if you believe that people are good until proven bad.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
People
Proven
Word
Take
Believe
Good
Like

More quotes by Guy Kawasaki

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Writing is the starting point from which all goodness (and crappiness) flows.
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Don't ask people to do something you wouldn't.
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Just be nice, take genuine interest in the people you meet, and keep in touch with people you like. This will create a group of people who are invested in helping you because they know you and appreciate you.
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Best way to succeed is to do things for the customer, not to the competition. Very few people buy a product in order to help you hurt the competition. To think otherwise is lunacy.
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The key to evangelism is a great product. It is easy, almost unavoidable, to catalyze evangelism for a great product. It is hard, almost impossible, to catalyze evangelism for crap.
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When you give people too many choices it makes them hesitate and not buy stuff.
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'Branding' has taken on too much of a role as a specialized craft performed by voodoo artists.
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Go APE: Author a great book, Publish it quickly, and Entrepreneur your way to success. Self-publishing isn’t easy, but it’s fun and sometimes even lucrative. Plus, your book could change the world.
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Steve Jobs has a saying that A players hire A players B players hire C players and C players hire D players. It doesn't take long to get to Z players. This trickle-down effect causes bozo explosions in companies.
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It's hard to build community around mediocre and mundane writing.
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What I lack in talent, I compensate with my willingness to grind it out.
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You really can't spend money on social media unless you really try. Social media is really more about effort than expense.
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If you're in enough places at enough times, then some of them are bound to be the right ones.
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Original visions are often wrong. Companies have to morph as they learn what customers don't want.
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Enchantment is the purest form of sales
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The record of what you do is forever recoverable because of Google. The lofty upside and scary downside makes reciprocity more important than ever. This is all good because it makes people think more before they do something that reduces their trustworthiness.
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Better to fail at doing the right thing than to succeed at doing the wrong thing.
Guy Kawasaki
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The Future belongs to those who can spread ideas.
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An editor who is a mentor, advisor, and psychiatrist. Don't kid yourself-a good editor will make your book better.
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A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.
Guy Kawasaki