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If you use social media right, you will piss people off. It's actually recommended!
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Social
Right
People
Recommended
Piss
Media
Actually
Use
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For me writing is as close to being an engineer as possible.
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Original visions are often wrong. Companies have to morph as they learn what customers don't want.
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Enchantment is the purest form of sales
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The hard part is implementing the decision, not making it.
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If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.
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If achieving success were easy, more people would do it.
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Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact.
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The record of what you do is forever recoverable because of Google. The lofty upside and scary downside makes reciprocity more important than ever. This is all good because it makes people think more before they do something that reduces their trustworthiness.
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Don't worry, be crappy. Revolutionary means you ship and then test... Lots of things made the first Mac in 1984 a piece of crap - but it was a revolutionary piece of crap.
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Frequently, crashes are followed with a message like 'ID 02'. 'ID' is an abbreviation for idiosyncrasy and the number that follows indicates how many more months of testing the product should have had.
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The higher you go in a company, the less oxygen there is, so supporting intelligent life becomes difficult.
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I think that no one, or very few, are born as good presenters. It's a skill that you learn.
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Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make.
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