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Looking back on my own career, I've come to the conclusion that too much money is worse than too little.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Money
Littles
Back
Little
Conclusion
Come
Worse
Much
Career
Careers
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If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.
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If you're in enough places at enough times, then some of them are bound to be the right ones.
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I learned how difficult it is to self-publish a book. It's complex, it's confusing, it's idiosyncratic.
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The A-listers and the A+ listers, are reporting the news, they're not making it.
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Just do what's right for the customer, and you'll be okay.
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Entrepreneurship is not for everyone.
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The hardest thing about getting started, is getting started.
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Disorganizatio n is the enemy of good writing.
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Knowledge is great. Competence is great. But the combination of both encourages people to trust you and increases your powers of enchantment. And in this world, the combination is a breath of fresh air.
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A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.
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Original visions are often wrong. Companies have to morph as they learn what customers don't want.
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It's hard to build community around mediocre and mundane writing.
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Good blurbs are short, sweet, and limited to six. They answer the question “Why should I buy this book?
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If you just enchanted one person per day, you would make a big dent in the universe.
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Social media allows me to pick my times for social interaction.
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Great companies start because the founders want to change the world... not make a fast buck.
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Accept diversity and don't take any crap.
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Enchantment is the purest form of sales. Enchantment is all about changing people's hearts, minds and actions because you provide them a vision or a way to do things better. The difference between enchantment and simple sales is that with enchantment you have the other person's best interests at heart, too.
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