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Looking back on my own career, I've come to the conclusion that too much money is worse than too little.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Money
Littles
Back
Little
Conclusion
Come
Worse
Much
Career
Careers
Looking

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Entrepreneurship is not for everyone.
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Money is not the sole or most powerful motivation for many people. A higher and tougher test is to look back and see how you've made the world a better place.
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People who earn the label creative are really just people who come up with more combinations of ideas, find interesting ones faster, and are willing to try them out. The problem is that most schools and organizations train us out of those habits.
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When you give people too many choices it makes them hesitate and not buy stuff.
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Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact.
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Some things need to be believed to be seen.
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The secret of evangelism is Guy's golden touch - whatever is gold, Guy touches. That’s very different than saying whatever Guy touches turns gold.
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At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.
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Go APE: Author a great book, Publish it quickly, and Entrepreneur your way to success. Self-publishing isn’t easy, but it’s fun and sometimes even lucrative. Plus, your book could change the world.
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I'm a lousy predictor of the future.
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If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.
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Customers can tell you how to evolve a product, but they can't show you how to make a leap.
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The mark of a good conversationalist is not that you can talk a lot. The mark is that you can get others to talk a lot. Thus, good schmoozer's are good listeners, not good talkers.
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What I lack in talent, I compensate with my willingness to grind it out.
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It's hard to build community around mediocre and mundane writing.
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Revolutionary leaders have to care more about what they think of themselves than what the world thinks of them.
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The record of what you do is forever recoverable because of Google. The lofty upside and scary downside makes reciprocity more important than ever. This is all good because it makes people think more before they do something that reduces their trustworthiness.
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At the end of my life, is it better to say that I empowered people to make great stuff, or that I died with a net worth of $10 billion? Obviously I'm picking the former, although I would not mind both.
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Good blurbs are short, sweet, and limited to six. They answer the question “Why should I buy this book?
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