Quote

At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Peers
Reviews
Scientific
Increase
Either
Peer
Getting
Review
Business
Sales
Ends
Journal

More quotes by Guy Kawasaki

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And this is the beginning of the end.
Guy Kawasaki
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Frequently, crashes are followed with a message like 'ID 02'. 'ID' is an abbreviation for idiosyncrasy and the number that follows indicates how many more months of testing the product should have had.
Guy Kawasaki
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For me writing is as close to being an engineer as possible.
Guy Kawasaki
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Klout and various measurements of influence are fun. I love to see where I score on them, but there's a computer algorithm behind the calculation. If there's an algorithm, it can be gamed. Even if it's not gameable, you have to take a leap of faith that the number of followers, retweets, mentions, whatever really mean something.
Guy Kawasaki
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Money is not the sole or most powerful motivation for many people. A higher and tougher test is to look back and see how you've made the world a better place.
Guy Kawasaki
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Organizations are successful because of good implementation,not good business plans.
Guy Kawasaki
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Take my word for it: More people will like you if you believe that people are good until proven bad.
Guy Kawasaki
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It's hard to build community around mediocre and mundane writing.
Guy Kawasaki
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The essence of evangelism is to passionately show people how you can make history together.
Guy Kawasaki
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Steve Jobs has a saying that A players hire A players B players hire C players and C players hire D players. It doesn't take long to get to Z players. This trickle-down effect causes bozo explosions in companies.
Guy Kawasaki
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When you give people too many choices it makes them hesitate and not buy stuff.
Guy Kawasaki
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Don’t be discouraged by the size of your network – inspire one person and you are doing good.
Guy Kawasaki
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Do not write to impress others. Authors who write to impress people have difficulty remaining true to themselves. A better path is to write what pleases you and pray that there are others like you. Your first and most important reader is you. If you write a book that pleases you, at least you know one person will like it.
Guy Kawasaki
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Pursue joy, not happiness. This is probably the hardest lesson of all to learn. It probably seems to you that the goal in life is to be happy. Oh, you maybe have to sacrifice and study and work hard, but, by and large, happiness should be predictable.
Guy Kawasaki
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The more popular a person thinks he is in the blogosphere, the thinner his skin and the thicker his hypocrisy. This should be exactly the opposite: the higher you go the thicker the skin and thinner the hypocrisy.
Guy Kawasaki
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Writing is the starting point from which all goodness (and crappiness) flows.
Guy Kawasaki
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Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.
Guy Kawasaki
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People are free or cheap. Marketing: using Twitter or blogs. Cheap or free. Infrastructure: call up Amazon, call up Rackspace, terabytes of data in the clouds, thousand dollars, two thousand dollars.
Guy Kawasaki
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Don't ask people to do something you wouldn't.
Guy Kawasaki
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A 50-year-old company can innovate as well as two guys/gals in a garage.
Guy Kawasaki