Quote

At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Getting
Review
Business
Sales
Ends
Journal
Peers
Reviews
Scientific
Increase
Either
Peer

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Ambitious failure, magnificent failure, is a very good thing.
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Don’t be discouraged by the size of your network – inspire one person and you are doing good.
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An editor who is a mentor, advisor, and psychiatrist. Don't kid yourself-a good editor will make your book better.
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I'm a lousy predictor of the future.
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You have to sit by the side of a river a very long time before a roast duck will fly into your mouth.
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When you’ve worked hard and done well and walked through that doorway of opportunity, you do not slam it shut behind you.
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The self-edited author is as foolish as the self-medicated patient.
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You need to earn the right to promote.
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The Future belongs to those who can spread ideas.
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The hard part is implementing the decision, not making it.
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Do not write to impress others. Authors who write to impress people have difficulty remaining true to themselves. A better path is to write what pleases you and pray that there are others like you. Your first and most important reader is you. If you write a book that pleases you, at least you know one person will like it.
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Entitlement is the opposite of enchantment.
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Every person has the ability to improve the life of someone else.
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When you give people too many choices it makes them hesitate and not buy stuff.
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The root of great companies is make meaning vs. make money.
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You need to save some mental, physical, and emotional resources for enhancing your product after you ship. A revolution is a triathlon, not a hundred-yard dash-it requires long distance stamina and multiple skills such as creating, churning, and evangelizing.
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A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.
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The essence of evangelism is to passionately show people how you can make history together.
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'Branding' has taken on too much of a role as a specialized craft performed by voodoo artists.
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