Quote

Original visions are often wrong. Companies have to morph as they learn what customers don't want.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Often
Originals
Original
Companies
Customers
Vision
Company
Wrong
Morph
Learn
Visions

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Entitlement is the opposite of enchantment.
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The mark of a good conversationalist is not that you can talk a lot. The mark is that you can get others to talk a lot. Thus, good schmoozer's are good listeners, not good talkers.
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For startups, SM is now crucial: it has never been cheaper and easier to reach one's customers. Entrepreneurs should thank God for Twitter, Facebook.
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Looking back on my own career, I've come to the conclusion that too much money is worse than too little.
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The self-edited author is as foolish as the self-medicated patient.
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How fast you are moving is more important than where you are.
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Just do what's right for the customer, and you'll be okay.
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Steve Jobs has a saying that A players hire A players B players hire C players and C players hire D players. It doesn't take long to get to Z players. This trickle-down effect causes bozo explosions in companies.
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If you start out to solely make money, you will attract the wrong kind of employees.
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The Future belongs to those who can spread ideas.
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Customers can tell you how to evolve a product, but they can't show you how to make a leap.
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For me, while writing I am an engineer, so if I decide to change the format, I want to add a section, to move a section, reorganize the section, anything I want to do, I just boot words, and I do what I want to do. So, I feel completely empowered when I'm a writer.
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The most powerful sign is that your work no longer enchants you - it's not deep, delightful, and mutually satisfying. When this happens, it may be time to look for new challenges.
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Think different in order to change the rules. By definition, if you don't change the rules you aren't a revolutionary, and if you don't think different, you won't change the rules.
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Ideas are easy. Implementation is hard.
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Jolt is for Windows programmers. It's typical IBM PC: it goes in brown and comes out yellow. Mountain Dew is for Macintosh programmers: it goes in yellow and comes out yellow. It's WYSIWYP.
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If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.
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The first good reason to write a book is to add value to people’s lives.
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I don't want to make more friends. I have four kids, I have plenty of friends, and all the personal relationships I need.
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If you're in enough places at enough times, then some of them are bound to be the right ones.
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