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Original visions are often wrong. Companies have to morph as they learn what customers don't want.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Companies
Customers
Vision
Company
Wrong
Morph
Learn
Visions
Often
Originals
Original

More quotes by Guy Kawasaki

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Most of my life is over. I am going to enjoy my family and friends before any of us depart this earth. I'll never start another company. I'll never work long hours again. At this point in my life, I only answer to God, my wife, and my kids. Everything else is secondary - especially the expectations of strangers.
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How fast you are moving is more important than where you are.
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The most powerful sign is that your work no longer enchants you - it's not deep, delightful, and mutually satisfying. When this happens, it may be time to look for new challenges.
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The key to evangelism is a great product. It is easy, almost unavoidable, to catalyze evangelism for a great product. It is hard, almost impossible, to catalyze evangelism for crap.
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Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make.
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Revolutionary leaders have to care more about what they think of themselves than what the world thinks of them.
Guy Kawasaki
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Provide good content and you’ll earn the right to promote your product.
Guy Kawasaki
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For me writing is as close to being an engineer as possible.
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Best way to succeed is to do things for the customer, not to the competition. Very few people buy a product in order to help you hurt the competition. To think otherwise is lunacy.
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A 50-year-old company can innovate as well as two guys/gals in a garage.
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It's hard to build community around mediocre and mundane writing.
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You need to earn the right to promote.
Guy Kawasaki
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My real mantra for my life is empower others.
Guy Kawasaki
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I don't need the rush to be happy. I'd be perfectly happy without the attention and action.
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If you start out to solely make money, you will attract the wrong kind of employees.
Guy Kawasaki
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Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc.
Guy Kawasaki
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When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.
Guy Kawasaki
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For startups, SM is now crucial: it has never been cheaper and easier to reach one's customers. Entrepreneurs should thank God for Twitter, Facebook.
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Instant success are seldom instant and if you talk to the people behind these successes, you'll find out that they came after months of fear, uncertainty and confusion along with a flagrant lack of adoption.
Guy Kawasaki
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I'm a lousy predictor of the future.
Guy Kawasaki