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Original visions are often wrong. Companies have to morph as they learn what customers don't want.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Learn
Visions
Often
Originals
Original
Companies
Customers
Vision
Company
Wrong
Morph
More quotes by Guy Kawasaki
Don't ask people to do something you wouldn't.
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An MBA is a great degree for career paths like investment banking, finance, consulting, and large companies. An MBA is not necessarily the right path for starting a tech company. You should be building a prototype, not getting an MBA in that case.
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Enchantment is the purest form of sales
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You have to sit by the side of a river a very long time before a roast duck will fly into your mouth.
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Some things need to be believed to be seen.
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Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make.
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The higher you go in a company, the less oxygen there is, so supporting intelligent life becomes difficult.
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What I lack in talent, I compensate with my willingness to grind it out.
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At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.
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When I finally got a management position, I found out how hard it is to lead and manage people.
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It doesn't matter whether the Dow is 5000 or 50,000. If you're an entrepreneur, there is no bad time to start a company.
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I think that no one, or very few, are born as good presenters. It's a skill that you learn.
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One must understand what people are thinking, feeling and believing in order to enchant them.
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A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.
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Frequently, crashes are followed with a message like 'ID 02'. 'ID' is an abbreviation for idiosyncrasy and the number that follows indicates how many more months of testing the product should have had.
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Ambitious failure, magnificent failure, is a very good thing.
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Companies should always want to delight their customers.
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Jolt is for Windows programmers. It's typical IBM PC: it goes in brown and comes out yellow. Mountain Dew is for Macintosh programmers: it goes in yellow and comes out yellow. It's WYSIWYP.
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If you're in enough places at enough times, then some of them are bound to be the right ones.
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Steve Jobs has a saying that A players hire A players B players hire C players and C players hire D players. It doesn't take long to get to Z players. This trickle-down effect causes bozo explosions in companies.
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