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High achievers tend to have major weaknesses. People without major weaknesses tend to be mediocre.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Mediocre
Majors
Major
Tend
Weakness
High
Achievers
Without
Achiever
People
Weaknesses

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I want to know which idea you're going to kill yourself trying to make successful, not which ideas have crossed your idle mind.
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If achieving success were easy, more people would do it.
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The beauty of Goodreads is that you know you’re sowing in a field where everyone, by definition and self-selection, loves to read.
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At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.
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Entitlement is the opposite of enchantment.
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The best reason to start an organization is to make meaning to create a product or service to make the world a better place.
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The key to evangelism is a great product. It is easy, almost unavoidable, to catalyze evangelism for a great product. It is hard, almost impossible, to catalyze evangelism for crap.
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Companies can add value and simultaneously promote themselves if their product or service truly improves the lives of their customers. I mean really improve lives, not wishful thinking, rationalization. That's the acid test.
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Ambitious failure, magnificent failure, is a very good thing.
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I don't need the rush to be happy. I'd be perfectly happy without the attention and action.
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Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact.
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A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.
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One must understand what people are thinking, feeling and believing in order to enchant them.
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Writing a book isn’t an easy process nor is it always enjoyable, but it is one of life’s most satisfying achievements.
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Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.
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Don't ask people to do something you wouldn't.
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Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc.
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Best way to succeed is to do things for the customer, not to the competition. Very few people buy a product in order to help you hurt the competition. To think otherwise is lunacy.
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To say that Windows 95 is just like the Mac is like finding a potato in the shape of Jesus and thinking you have witnessed the second coming
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The Future belongs to those who can spread ideas.
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