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The A-listers and the A+ listers, are reporting the news, they're not making it.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Reporting
News
Making
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If achieving success were easy, more people would do it.
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Steve Jobs has a saying that A players hire A players B players hire C players and C players hire D players. It doesn't take long to get to Z players. This trickle-down effect causes bozo explosions in companies.
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Customers can tell you how to evolve a product, but they can't show you how to make a leap.
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Entitlement is the opposite of enchantment.
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I learned how difficult it is to self-publish a book. It's complex, it's confusing, it's idiosyncratic.
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The higher you go in a company, the less oxygen there is, so supporting intelligent life becomes difficult.
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I don't need the rush to be happy. I'd be perfectly happy without the attention and action.
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You have to sit by the side of a river a very long time before a roast duck will fly into your mouth.
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The hard part is implementing the decision, not making it.
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My real mantra for my life is empower others.
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When I finally got a management position, I found out how hard it is to lead and manage people.
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A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.
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I merely consider myself a father, and one role of a father is to provide financial resources for his family.
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What I lack in talent, I compensate with my willingness to grind it out.
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It's hard to build community around mediocre and mundane writing.
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At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.
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Provide good content and you’ll earn the right to promote your product.
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Every person has the ability to improve the life of someone else.
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Enchantment can be done with writing but I think enchantment is basically a prospective or an operating system for life. That you can enchant a person who is assigning your airplane seat, your hotel room, your waiter, your waitress.
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What you learn in school is the opposite of what happens in the real world. In school, you're always worried about minimums. You have to reach 20 pages or you have to have so many slides or whatever. Then you get out in the real world and you think, 'I have to have a minimum of 20 pages and 50 slides.
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