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Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Something
Make
Sell
Sells
Selling
Create
Used
Better

More quotes by Guy Kawasaki

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Enchantment is the purest form of sales. Enchantment is all about changing people's hearts, minds and actions because you provide them a vision or a way to do things better. The difference between enchantment and simple sales is that with enchantment you have the other person's best interests at heart, too.
Guy Kawasaki
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One must understand what people are thinking, feeling and believing in order to enchant them.
Guy Kawasaki
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You have to sit by the side of a river a very long time before a roast duck will fly into your mouth.
Guy Kawasaki
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The best reason to start an organization is to make meaning to create a product or service to make the world a better place.
Guy Kawasaki
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You need to earn the right to promote.
Guy Kawasaki
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What you learn in school is the opposite of what happens in the real world. In school, you're always worried about minimums. You have to reach 20 pages or you have to have so many slides or whatever. Then you get out in the real world and you think, 'I have to have a minimum of 20 pages and 50 slides.
Guy Kawasaki
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Best way to succeed is to do things for the customer, not to the competition. Very few people buy a product in order to help you hurt the competition. To think otherwise is lunacy.
Guy Kawasaki
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Companies can add value and simultaneously promote themselves if their product or service truly improves the lives of their customers. I mean really improve lives, not wishful thinking, rationalization. That's the acid test.
Guy Kawasaki
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For me writing is as close to being an engineer as possible.
Guy Kawasaki
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When you’ve worked hard and done well and walked through that doorway of opportunity, you do not slam it shut behind you.
Guy Kawasaki
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The Future belongs to those who can spread ideas.
Guy Kawasaki
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Defy the crowd. The crowd isn’t always wise. It can also lead you down a path of silliness, sub-optimal choices, and downright destruction. Enchantment is as necessary for people to diverge from a crowd as it is to get people to join one.
Guy Kawasaki
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At the end of my life, I want to say that I made the world a better place because I raised good children, loved my wife, and empowered entrepreneurs. If I do these things, then I can rest knowing that I made the world a better place.
Guy Kawasaki
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Entrepreneurship is not for everyone.
Guy Kawasaki
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I don't want to make more friends. I have four kids, I have plenty of friends, and all the personal relationships I need.
Guy Kawasaki
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Companies should always want to delight their customers.
Guy Kawasaki
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Steve Jobs has a saying that A players hire A players B players hire C players and C players hire D players. It doesn't take long to get to Z players. This trickle-down effect causes bozo explosions in companies.
Guy Kawasaki
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The key to evangelism is a great product. It is easy, almost unavoidable, to catalyze evangelism for a great product. It is hard, almost impossible, to catalyze evangelism for crap.
Guy Kawasaki
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Better to fail at doing the right thing than to succeed at doing the wrong thing.
Guy Kawasaki
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When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.
Guy Kawasaki