Quote

I want to know which idea you're going to kill yourself trying to make successful, not which ideas have crossed your idle mind.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Make
Idle
Kill
Successful
Idea
Ideas
Trying
Going
Mind
Crossed

More quotes by Guy Kawasaki

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If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.
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Ambitious failure, magnificent failure, is a very good thing.
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There are two types of people on social media: people who want more followers, and liars.
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One must understand what people are thinking, feeling and believing in order to enchant them.
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People are free or cheap. Marketing: using Twitter or blogs. Cheap or free. Infrastructure: call up Amazon, call up Rackspace, terabytes of data in the clouds, thousand dollars, two thousand dollars.
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The self-edited author is as foolish as the self-medicated patient.
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Jolt is for Windows programmers. It's typical IBM PC: it goes in brown and comes out yellow. Mountain Dew is for Macintosh programmers: it goes in yellow and comes out yellow. It's WYSIWYP.
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And this is the beginning of the end.
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Knowledge is great. Competence is great. But the combination of both encourages people to trust you and increases your powers of enchantment. And in this world, the combination is a breath of fresh air.
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Companies should always want to delight their customers.
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At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.
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The best reason to start an organization is to make meaning to create a product or service to make the world a better place.
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For startups, SM is now crucial: it has never been cheaper and easier to reach one's customers. Entrepreneurs should thank God for Twitter, Facebook.
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You need to save some mental, physical, and emotional resources for enhancing your product after you ship. A revolution is a triathlon, not a hundred-yard dash-it requires long distance stamina and multiple skills such as creating, churning, and evangelizing.
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You have to sit by the side of a river a very long time before a roast duck will fly into your mouth.
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It's hard to build community around mediocre and mundane writing.
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Luck favors the people who are willing to grind it out.
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High achievers tend to have major weaknesses. People without major weaknesses tend to be mediocre.
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Best way to succeed is to do things for the customer, not to the competition. Very few people buy a product in order to help you hurt the competition. To think otherwise is lunacy.
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The two most important things about people on a revolutionary team are their ability and passion. Their educational level or work experience is meaningless--most of the engineers who did ground-breaking work of the Macintosh design didn't even graduate from college.
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