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An editor who is a mentor, advisor, and psychiatrist. Don't kid yourself-a good editor will make your book better.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Good
Psychiatrist
Editor
Mentor
Editors
Kids
Better
Book
Advisor
Make
Advisors

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If you're in enough places at enough times, then some of them are bound to be the right ones.
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Accept diversity and don't take any crap.
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The telephone operator has one of the biggest roles in creating your organization's image....indeed, many people may come into contact with no one except your operator.
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Frequently, crashes are followed with a message like 'ID 02'. 'ID' is an abbreviation for idiosyncrasy and the number that follows indicates how many more months of testing the product should have had.
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At the end of my life, is it better to say that I empowered people to make great stuff, or that I died with a net worth of $10 billion? Obviously I'm picking the former, although I would not mind both.
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Jolt is for Windows programmers. It's typical IBM PC: it goes in brown and comes out yellow. Mountain Dew is for Macintosh programmers: it goes in yellow and comes out yellow. It's WYSIWYP.
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The Future belongs to those who can spread ideas.
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I don't need the rush to be happy. I'd be perfectly happy without the attention and action.
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Best way to succeed is to do things for the customer, not to the competition. Very few people buy a product in order to help you hurt the competition. To think otherwise is lunacy.
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'Branding' has taken on too much of a role as a specialized craft performed by voodoo artists.
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If you truly don't have competition, then zoom out until you can define some. Competition can be as simple as the reliance on the status quo, Microsoft (since at some point Microsoft will compete with everyone for everything), or researchers in universities. Pick something, because saying you have no competition at all is a nonstarter.
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Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact.
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I want to know which idea you're going to kill yourself trying to make successful, not which ideas have crossed your idle mind.
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People who earn the label creative are really just people who come up with more combinations of ideas, find interesting ones faster, and are willing to try them out. The problem is that most schools and organizations train us out of those habits.
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Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.
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When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.
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A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.
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Writing is the starting point from which all goodness (and crappiness) flows.
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Some things need to be believed to be seen.
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What I lack in talent, I compensate with my willingness to grind it out.
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