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You need to earn the right to promote.
Guy Kawasaki
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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
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Needs
Promote
Earn
Need
More quotes by Guy Kawasaki
Don't ask people to do something you wouldn't.
Guy Kawasaki
Klout and various measurements of influence are fun. I love to see where I score on them, but there's a computer algorithm behind the calculation. If there's an algorithm, it can be gamed. Even if it's not gameable, you have to take a leap of faith that the number of followers, retweets, mentions, whatever really mean something.
Guy Kawasaki
Instant success are seldom instant and if you talk to the people behind these successes, you'll find out that they came after months of fear, uncertainty and confusion along with a flagrant lack of adoption.
Guy Kawasaki
Money is not the sole or most powerful motivation for many people. A higher and tougher test is to look back and see how you've made the world a better place.
Guy Kawasaki
I don't need the rush to be happy. I'd be perfectly happy without the attention and action.
Guy Kawasaki
The key to evangelism is a great product. It is easy, almost unavoidable, to catalyze evangelism for a great product. It is hard, almost impossible, to catalyze evangelism for crap.
Guy Kawasaki
Enchantment is the purest form of sales
Guy Kawasaki
Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make.
Guy Kawasaki
A 50-year-old company can innovate as well as two guys/gals in a garage.
Guy Kawasaki
Just do what's right for the customer, and you'll be okay.
Guy Kawasaki
Don’t be discouraged by the size of your network – inspire one person and you are doing good.
Guy Kawasaki
High achievers tend to have major weaknesses. People without major weaknesses tend to be mediocre.
Guy Kawasaki
When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.
Guy Kawasaki
I want to know which idea you're going to kill yourself trying to make successful, not which ideas have crossed your idle mind.
Guy Kawasaki
The higher you go in a company, the less oxygen there is, so supporting intelligent life becomes difficult.
Guy Kawasaki
The record of what you do is forever recoverable because of Google. The lofty upside and scary downside makes reciprocity more important than ever. This is all good because it makes people think more before they do something that reduces their trustworthiness.
Guy Kawasaki
If you truly don't have competition, then zoom out until you can define some. Competition can be as simple as the reliance on the status quo, Microsoft (since at some point Microsoft will compete with everyone for everything), or researchers in universities. Pick something, because saying you have no competition at all is a nonstarter.
Guy Kawasaki
Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc.
Guy Kawasaki
The self-edited author is as foolish as the self-medicated patient.
Guy Kawasaki
Defy the crowd. The crowd isn’t always wise. It can also lead you down a path of silliness, sub-optimal choices, and downright destruction. Enchantment is as necessary for people to diverge from a crowd as it is to get people to join one.
Guy Kawasaki