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Enchantment is the purest form of sales

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Enchantment
Purest
Sales
Form

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The mark of a good conversationalist is not that you can talk a lot. The mark is that you can get others to talk a lot. Thus, good schmoozer's are good listeners, not good talkers.
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Better to fail at doing the right thing than to succeed at doing the wrong thing.
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Every person has the ability to improve the life of someone else.
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Do you know what the difference is between PR and advertising? Advertising is when you say how great you are. PR is when other people say how great you are. PR is better.
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Some things need to be believed to be seen.
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Just do what's right for the customer, and you'll be okay.
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Evangelism is selling a dream.
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I don't want to make more friends. I have four kids, I have plenty of friends, and all the personal relationships I need.
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Hockey is the only thing that I'm not good at that I love.
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Pursue joy, not happiness. This is probably the hardest lesson of all to learn. It probably seems to you that the goal in life is to be happy. Oh, you maybe have to sacrifice and study and work hard, but, by and large, happiness should be predictable.
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Disorganizatio n is the enemy of good writing.
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I want to know which idea you're going to kill yourself trying to make successful, not which ideas have crossed your idle mind.
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Ambitious failure, magnificent failure, is a very good thing.
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Steve Jobs has a saying that A players hire A players B players hire C players and C players hire D players. It doesn't take long to get to Z players. This trickle-down effect causes bozo explosions in companies.
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You have to sit by the side of a river a very long time before a roast duck will fly into your mouth.
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Money is not the sole or most powerful motivation for many people. A higher and tougher test is to look back and see how you've made the world a better place.
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Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.
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The A-listers and the A+ listers, are reporting the news, they're not making it.
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Take my word for it: More people will like you if you believe that people are good until proven bad.
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