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Evangelism is selling a dream.

Guy Kawasaki

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Guy Kawasaki
Age: 70
Born: 1954
Born: August 30
Author
Businessperson
Entrepreneur
Evangelism Marketing
Marketing
Merchant
Silicon Valley
Honolulu
Hawaii
Guy Takeo Kawasaki
Evangelism
Selling
Inspirational
Dream

More quotes by Guy Kawasaki

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Revolutionary leaders have to care more about what they think of themselves than what the world thinks of them.
Guy Kawasaki
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If you truly don't have competition, then zoom out until you can define some. Competition can be as simple as the reliance on the status quo, Microsoft (since at some point Microsoft will compete with everyone for everything), or researchers in universities. Pick something, because saying you have no competition at all is a nonstarter.
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Go APE: Author a great book, Publish it quickly, and Entrepreneur your way to success. Self-publishing isn’t easy, but it’s fun and sometimes even lucrative. Plus, your book could change the world.
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If you just enchanted one person per day, you would make a big dent in the universe.
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Every person has the ability to improve the life of someone else.
Guy Kawasaki
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If achieving success were easy, more people would do it.
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At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.
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To say that Windows 95 is just like the Mac is like finding a potato in the shape of Jesus and thinking you have witnessed the second coming
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The A-listers and the A+ listers, are reporting the news, they're not making it.
Guy Kawasaki
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Take my word for it: More people will like you if you believe that people are good until proven bad.
Guy Kawasaki
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The most powerful sign is that your work no longer enchants you - it's not deep, delightful, and mutually satisfying. When this happens, it may be time to look for new challenges.
Guy Kawasaki
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What you learn in school is the opposite of what happens in the real world. In school, you're always worried about minimums. You have to reach 20 pages or you have to have so many slides or whatever. Then you get out in the real world and you think, 'I have to have a minimum of 20 pages and 50 slides.
Guy Kawasaki
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Look back to the old days: people bought an MS DOS machine and struggled with it for weeks to bring it up to speed. Then Apple created Macintosh, struggled a bit with it, but eventually succeeded. Then it went into other businesses. If your company truly wants to change the world, it would make these problems go away for customers.
Guy Kawasaki
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An editor who is a mentor, advisor, and psychiatrist. Don't kid yourself-a good editor will make your book better.
Guy Kawasaki
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A 50-year-old company can innovate as well as two guys/gals in a garage.
Guy Kawasaki
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The two most important things about people on a revolutionary team are their ability and passion. Their educational level or work experience is meaningless--most of the engineers who did ground-breaking work of the Macintosh design didn't even graduate from college.
Guy Kawasaki
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Just do what's right for the customer, and you'll be okay.
Guy Kawasaki
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Knowledge is great. Competence is great. But the combination of both encourages people to trust you and increases your powers of enchantment. And in this world, the combination is a breath of fresh air.
Guy Kawasaki
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Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact.
Guy Kawasaki
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Best way to succeed is to do things for the customer, not to the competition. Very few people buy a product in order to help you hurt the competition. To think otherwise is lunacy.
Guy Kawasaki